Relaxing Measurement Invariance in Cross-National Consumer Research Using a Hierarchical IRT Model
AbstractWith the growing interest of consumer researchers to test measures and theories in an international context, the cross-national invariance of measurement instruments has become an important issue. At least two issues still need to be addressed. First, the ordinal nature of the rating scale is ignored. Second, when few or no items in the confirmatory factor analysis (CFA) exhibit metric and scalar invariance across all countries, comparison of results across countries is difficult. We solve these problems using a hierarchical IRT model. An empirical application is provided for susceptibility to normative influence, using a sample of 5,484 respondents from 11 countries on four continents. (c) 2007 by JOURNAL OF CONSUMER RESEARCH, Inc..
Download InfoIf you experience problems downloading a file, check if you have the proper application to view it first. In case of further problems read the IDEAS help page. Note that these files are not on the IDEAS site. Please be patient as the files may be large.
As the access to this document is restricted, you may want to look for a different version under "Related research" (further below) or search for a different version of it.
Bibliographic InfoArticle provided by University of Chicago Press in its journal Journal of Consumer Research.
Volume (Year): 34 (2007)
Issue (Month): 2 (06)
Contact details of provider:
Web page: http://www.journals.uchicago.edu/JCR/
You can help add them by filling out this form.
CitEc Project, subscribe to its RSS feed for this item.
- (Sandy) Zhang, Sha & van Doorn, Jenny & Leeflang, Peter S.H., 2014. "Does the importance of value, brand and relationship equity for customer loyalty differ between Eastern and Western cultures?," International Business Review, Elsevier, vol. 23(1), pages 284-292.
- Maria A. Cunha-e-Sá & Luis C. Nunes & Vladimir Otrachshenko, 2012. "Protest Attitudes and Stated Preferences: Evidence on Scale Usage Heterogeneity," FEUNL Working Paper Series wp569, Universidade Nova de Lisboa, Faculdade de Economia.
- Omori, Yasuhiro & Miyawaki, Koji, 2010.
"Tobit model with covariate dependent thresholds,"
Computational Statistics & Data Analysis,
Elsevier, vol. 54(11), pages 2736-2752, November.
- Hansen, John D. & Deitz, George D. & Tokman, Mert & Marino, Louis D. & Weaver, K. Mark, 2011. "Cross-national invariance of the entrepreneurial orientation scale," Journal of Business Venturing, Elsevier, vol. 26(1), pages 61-78, January.
- Salzberger, Thomas & Newton, Fiona J. & Ewing, Michael T., 2014. "Detecting gender item bias and differential manifest response behavior: A Rasch-based solution," Journal of Business Research, Elsevier, vol. 67(4), pages 598-607.
- Cho, S.-J. & Rabe-Hesketh, S., 2011. "Alternating imputation posterior estimation of models with crossed random effects," Computational Statistics & Data Analysis, Elsevier, vol. 55(1), pages 12-25, January.
- Martijn Jong & Jan-Benedict Steenkamp, 2010. "Finite Mixture Multilevel Multidimensional Ordinal IRT Models for Large Scale Cross-Cultural Research," Psychometrika, Springer, vol. 75(1), pages 3-32, March.
- Piotr Bialowolski & Dorota Weziak-Bialowolska, 2014. "The Index of Household Financial Condition, Combining Subjective and Objective Indicators: An Appraisal of Italian Households," Social Indicators Research, Springer, vol. 118(1), pages 365-385, August.
- Joseph Chow & Kerry Kennedy, 2012. "Citizenship and Governance in the Asian Region: Insights from The International Civic and Citizenship Education Study," Public Organization Review, Springer, vol. 12(3), pages 299-311, September.
For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (Journals Division).
If references are entirely missing, you can add them using this form.