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Consumer Culture Theory (CCT): Twenty Years of Research

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  • Eric J. Arnould
  • Craig J. Thompson
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    Abstract

    This article provides a synthesizing overview of the past 20 yr. of consumer research addressing the sociocultural, experiential, symbolic, and ideological aspects of consumption. Our aim is to provide a viable disciplinary brand for this research tradition that we call consumer culture theory (CCT). We propose that CCT has fulfilled recurrent calls for developing a distinctive body of theoretical knowledge about consumption and marketplace behaviors. In developing this argument, we redress three enduring misconceptions about the nature and analytic orientation of CCT. We then assess how CCT has contributed to consumer research by illuminating the cultural dimensions of the consumption cycle and by developing novel theorizations concerning four thematic domains of research interest. (c) 2005 by JOURNAL OF CONSUMER RESEARCH, Inc..

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    File URL: http://www.journals.uchicago.edu/doi/pdf/10.1086/426626
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    Bibliographic Info

    Article provided by University of Chicago Press in its journal Journal of Consumer Research.

    Volume (Year): 31 (2005)
    Issue (Month): 4 (03)
    Pages: 868-882

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    Handle: RePEc:ucp:jconrs:v:31:y:2005:i:4:p:868-882

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    Web page: http://www.journals.uchicago.edu/JCR/

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    Cited by:
    1. O'Shaughnessy, Nicholas, 2008. "Romancing Alpacas: A commentary," Journal of Business Research, Elsevier, vol. 61(5), pages 509-511, May.
    2. Bettany, Shona & Daly, Rory, 2008. "Figuring companion-species consumption: A multi-site ethnography of the post-canine Afghan hound," Journal of Business Research, Elsevier, vol. 61(5), pages 408-418, May.
    3. Brownlie, Douglas, 2008. "Relationship climate canaries: A commentary Mosteller (2007) inspires," Journal of Business Research, Elsevier, vol. 61(5), pages 522-524, May.
    4. Cecilia Solér, 2012. "Conceptualizing Sustainably Produced Food for Promotional Purposes: A Sustainable Marketing Approach," Sustainability, MDPI, Open Access Journal, vol. 4(3), pages 294-340, March.
    5. Ahuvia, Aaron, 2008. "If money doesn't make us happy, why do we act as if it does?," Journal of Economic Psychology, Elsevier, vol. 29(4), pages 491-507, August.
    6. B. Vandecasteele & M. Geuens, 2008. "Motivated Consumer Innovativeness: Concept and Measurement," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium 08/532, Ghent University, Faculty of Economics and Business Administration.
    7. Bodkin, Charles D. & Amato, Christie & Peters, Cara, 2009. "The role of conflict, culture, and myth in creating attitudinal commitment," Journal of Business Research, Elsevier, vol. 62(10), pages 1013-1019, October.
    8. Parmentier, Guy & Rolland, Sylvie, 2009. "Les consommateurs des mondes virtuels : Construction identitaire et expérience de consommation dans Second Life," Open Access publications from Université Paris-Dauphine urn:hdl:123456789/5485, Université Paris-Dauphine.
    9. Kaplan, Andreas M. & Haenlein, Michael, 2009. "The fairyland of Second Life: Virtual social worlds and how to use them," Business Horizons, Elsevier, vol. 52(6), pages 563-572, November.
    10. Spiggle, Susan, 2008. "Making connections: Partner quality, identity, and community," Journal of Business Research, Elsevier, vol. 61(5), pages 455-456, May.
    11. Thomas Anker & Peter Sandøe & Tanja Kamin & Klemens Kappel, 2011. "Health Branding Ethics," Journal of Business Ethics, Springer, vol. 104(1), pages 33-45, November.
    12. Brijs, Kris & Bloemer, Josée & Kasper, Hans, 2011. "Country-image discourse model: Unraveling meaning, structure, and function of country images," Journal of Business Research, Elsevier, vol. 64(12), pages 1259-1269.
    13. Stéphane Debenedetti & Alain Debenedetti & Rémi Mencarelli, 2011. "Une approche CCT de l'expérience muséale chez les jeunes adultes: le modèle de Falk," Post-Print halshs-00635794, HAL.
    14. Motley, Carol M. & Henderson, Geraldine Rosa, 2008. "The global hip-hop Diaspora: Understanding the culture," Journal of Business Research, Elsevier, vol. 61(3), pages 243-253, March.
    15. Mathwick, Charla & Wiertz, Caroline & Ruyter, Ko de, 2008. "Social capital production in a virtual P3 community," Open Access publications from Maastricht University urn:nbn:nl:ui:27-23004, Maastricht University.

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    This item is featured on the following reading lists or Wikipedia pages:
    1. User:4L14S/Consumer Culture Theory (CCT) in Wikipedia (English)
    2. Consumer culture theory in Wikipedia (English)

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