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The Role of Explanations and Need for Uniqueness in Consumer Decision Making: Unconventional Choices Based on Reasons Author info | Abstract | Publisher info | Download info | Related research | Statistics Simonson, Itamar
Nowlis, Stephen M
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Article provided by University of Chicago Press in its journal Journal of Consumer Research .
Volume (Year): 27 (2000)
Issue (Month): 1 (June)
Pages: 49-68
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Handle: RePEc:ucp:jconrs:v:27:y:2000:i:1:p:49-68Contact details of provider: Postal: The University of Chicago Press, Journals Division, P.O. Box 37005 Chicago, IL 60637 Fax: (773) 753-0811 Email: Web page: http://www.journals.uchicago.edu/JCR/
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