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Demand Artifacts in Laboratory Experiments in Consumer Research


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  • Sawyer, Alan G
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    Article provided by University of Chicago Press in its journal Journal of Consumer Research.

    Volume (Year): 1 (1975)
    Issue (Month): 4 (March)
    Pages: 20-30

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    Handle: RePEc:ucp:jconrs:v:1:y:1975:i:4:p:20-30

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    Cited by:
    1. Franziska Völckner & Julian Hofmann, 2007. "The price-perceived quality relationship: A meta-analytic review and assessment of its determinants," Marketing Letters, Springer, vol. 18(3), pages 181-196, September.
    2. Wernerfelt, Birger. & Simester, Duncan I. & Hauser, John R., 1997. "Influence transfers, performance, and performance ratings," Working papers 160-97. Working paper (Sl, Massachusetts Institute of Technology (MIT), Sloan School of Management.
    3. Mathieu Lefebvre & Ferdinand Vieider & Marie Villeval, 2011. "The ratio bias phenomenon: fact or artifact?," Theory and Decision, Springer, vol. 71(4), pages 615-641, October.
    4. Carl Obermiller & Alan Sawyer, 2011. "The effects of advertisement picture likeability on information search and brand choice," Marketing Letters, Springer, vol. 22(2), pages 101-113, June.
    5. Herbert, Maud & Perrien, Jean, 2003. "Erreur de mesure liée au comportement du sujet expérimental : les artéfacts de la demande en comportement du consommateur ; état de l’art et perspectives," Economics Papers from University Paris Dauphine 123456789/4252, Paris Dauphine University.
    6. Brett Martin & Ekant Veer & Simon Pervan, 2007. "Self-referencing and consumer evaluations of larger-sized female models: A weight locus of control perspective," Marketing Letters, Springer, vol. 18(3), pages 197-209, September.
    7. Khan, Jashim, 2011. "Validation in marketing experiments revisited," Journal of Business Research, Elsevier, vol. 64(7), pages 687-692, July.
    8. Diamantopoulos, A. & Reynolds, N.L. & Simintiras, A.C., 2006. "The impact of response styles on the stability of cross-national comparisons," Journal of Business Research, Elsevier, vol. 59(8), pages 925-935, August.
    9. Valerius M. Ciuca, 2006. "Comportement de l’individu questionne le cas du consommateur (Response behavior of the human subject the consumer case)," Working Papers 131, Laboratoire de Recherche sur l'Industrie et l'Innovation. ULCO / Research Unit on Industry and Innovation.


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