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Becoming a Consumer Society: A Longitudinal and Cross-cultural Content Analysis of Print Ads from Hong Kong, the People's Republic of China, and Taiwan

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Author Info
Tse, David K
Belk, Russell W
Zhou, Nan

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Abstract

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Publisher Info
Article provided by University of Chicago Press in its journal Journal of Consumer Research.

Volume (Year): 15 (1989)
Issue (Month): 4 (March)
Pages: 457-72
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Handle: RePEc:ucp:jconrs:v:15:y:1989:i:4:p:457-72

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Postal: The University of Chicago Press, Journals Division, P.O. Box 37005 Chicago, IL 60637
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This page was last updated on 2009-11-27.


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