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Price Discrimination by Coupons Restriction

Author

Listed:
  • Uri Ben-Zion
  • Aharon Hibshoosh
  • Uriel Spiegel

Abstract

In this paper we show how the use of a restricted number of coupons in the presence of different types of customers is an effective means of implementing a price discriminating policy. Hence, firm profits can be increased even when traditional price discrimination is forbidden.

Suggested Citation

  • Uri Ben-Zion & Aharon Hibshoosh & Uriel Spiegel, 2000. "Price Discrimination by Coupons Restriction," International Journal of the Economics of Business, Taylor & Francis Journals, vol. 7(3), pages 325-331.
    • Handle: RePEc:taf:ijecbs:v:7:y:2000:i:3:p:325-331
    DOI: 10.1080/13571510050197221
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    References listed on IDEAS

    as
    1. Caminal, Ramon, 1996. "Price Advertising and Coupons in a Monopoly Model," Journal of Industrial Economics, Wiley Blackwell, vol. 44(1), pages 33-52, March.
    2. Greg Shaffer & Z. John Zhang, 1995. "Competitive Coupon Targeting," Marketing Science, INFORMS, vol. 14(4), pages 395-416.
    3. Chakravarthi Narasimhan, 1984. "A Price Discrimination Theory of Coupons," Marketing Science, INFORMS, vol. 3(2), pages 128-147.
    4. Cready, William M, 1991. "Premium Bundling," Economic Inquiry, Western Economic Association International, vol. 29(1), pages 173-179, January.
    Full references (including those not matched with items on IDEAS)

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    Cited by:

    1. Gabriel Garber & Márcio Issao Nakane, 2016. "Undue charges and price discrimination," Working Papers, Department of Economics 2016_27, University of São Paulo (FEA-USP).

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