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Exit and Upgrading in Response to Entry: The Case of Gasoline Retailing

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  • Andrew Eckert
  • Douglas West

Abstract

Spatial competition models have established the importance of localized competition in determining competitive outcomes. However, few empirical studies attempt to determine to what extent actual local market conditions affect strategic decisions. This paper uses data provided by the acquisition of the Vancouver area Super-Save chain of retail gasoline stations by ARCO to study the role of geographic space in competition, and the spatial response of the major competitors in the market to entry. The possibility of both accommodating and aggressive capacity responses by the major incumbent firms to entry are considered. While the empirical results show that proximity to ARCO increased the probability that a station shuts down, proximity to ARCO can explain only a limited amount of shutdown after ARCO's entry. There is no evidence that incumbent firms used station locations and capacity changes to respond aggressively to ARCO's entry with a spatial predation strategy.

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File URL: http://www.tandfonline.com/10.1080/13571510600961270
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Bibliographic Info

Article provided by Taylor & Francis Journals in its journal International Journal of the Economics of Business.

Volume (Year): 13 (2006)
Issue (Month): 3 ()
Pages: 351-372

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Handle: RePEc:taf:ijecbs:v:13:y:2006:i:3:p:351-372

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Related research

Keywords: Gasoline Retailing; Spatial Competition; Predation; Accommodation;

References

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  1. Lindsey, Robin & West, Douglas S., 2003. "Predatory pricing in differentiated products retail markets," International Journal of Industrial Organization, Elsevier, vol. 21(4), pages 551-592, April.
  2. Janet S. Netz & Beck A. Taylor, 2002. "Maximum Or Minimum Differentiation? Location Patterns Of Retail Outlets," The Review of Economics and Statistics, MIT Press, vol. 84(1), pages 162-175, February.
  3. Eckert, Andrew & West, Douglas S, 2004. "Retail Gasoline Price Cycles across Spatially Dispersed Gasoline Stations," Journal of Law and Economics, University of Chicago Press, vol. 47(1), pages 245-73, April.
  4. Pagan, Adrian & Vella, Frank, 1989. "Diagnostic Tests for Models Based on Individual Data: A Survey," Journal of Applied Econometrics, John Wiley & Sons, Ltd., vol. 4(S), pages S29-59, Supplemen.
  5. Slade, Margaret E, 1998. "Strategic Motives for Vertical Separation: Evidence from Retail Gasoline Markets," Journal of Law, Economics and Organization, Oxford University Press, vol. 14(1), pages 84-113, April.
  6. Barron, John M. & Taylor, Beck A. & Umbeck, John R., 2004. "Number of sellers, average prices, and price dispersion," International Journal of Industrial Organization, Elsevier, vol. 22(8-9), pages 1041-1066, November.
  7. Fudenberg, Drew & Tirole, Jean, 1984. "The Fat-Cat Effect, the Puppy-Dog Ploy, and the Lean and Hungry Look," American Economic Review, American Economic Association, vol. 74(2), pages 361-66, May.
  8. White, Halbert, 1980. "A Heteroskedasticity-Consistent Covariance Matrix Estimator and a Direct Test for Heteroskedasticity," Econometrica, Econometric Society, vol. 48(4), pages 817-38, May.
  9. H. Kelejian, Harry & Prucha, Ingmar R., 2001. "On the asymptotic distribution of the Moran I test statistic with applications," Journal of Econometrics, Elsevier, vol. 104(2), pages 219-257, September.
  10. Andrew Eckert & Douglas West, 2004. "Rationalization of Retail Gasoline Station Networks in Canada," Review of Industrial Organization, Springer, vol. 26(1), pages 1-25, October.
  11. Von Hohenbalken, Balder & West, Douglas S., 1984. "Predation among supermarkets: An algorithmic locational analysis," Journal of Urban Economics, Elsevier, vol. 15(2), pages 244-257, March.
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Citations

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Cited by:
  1. Sauer, Johannes & Gorton, Matthew & White, John, 2011. "Marketing, cooperatives and price heterogeneity: evidence from the CIS dairy sector," 2011 Annual Meeting, July 24-26, 2011, Pittsburgh, Pennsylvania 103722, Agricultural and Applied Economics Association.
  2. Andrew Eckert & Heather Eckert, 2014. "Regional Patterns in Gasoline Station Rationalization in Canada," Journal of Industry, Competition and Trade, Springer, vol. 14(1), pages 99-122, March.

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