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Examining the 'Halo Effect' in lotto games

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Author Info
Kent Grote
Victor Matheson

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Abstract

The 'Halo Effect' occurs when lotto ticket sales are unexpectedly high following a large jackpot. An examination of the Powerball lottery finds evidence that the halo effect exists and that it is the result of bettors exchanging prize winnings for new tickets.

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File URL: http://www.informaworld.com/openurl?genre=article&doi=10.1080/13504850500447372&magic=repec&7C&7C8674ECAB8BB840C6AD35DC6213A474B5
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Article provided by Taylor and Francis Journals in its journal Applied Economics Letters.

Volume (Year): 14 (2007)
Issue (Month): 4-6 ()
Pages: 307-310
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Handle: RePEc:taf:apeclt:v:14:y:2007:i:4-6:p:307-310

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  1. Lisa Farrell & Edgar Morgenroth & Ian Walker, 1997. "A Time Series Analysis of UK Lottery Sales: the Long Run Price Elasticity," Keele Department of Economics Discussion Papers (1995-2001) 97/04, Department of Economics, Keele University.
  2. Scott, Frank A, Jr & Gulley, O David, 1995. "Testing for Efficiency in Lotto Markets," Economic Inquiry, Oxford University Press, vol. 33(2), pages 175-88, April.
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This page was last updated on 2008-7-5.

This information is provided to you by IDEAS at the Department of Economics, College of Liberal Arts and Sciences, University of Connecticut using RePEc data on a server sponsored by the Society for Economic Dynamics.