Firm adaptiveness and performance heterogeneity: the case of sales–advertising dynamics in an evolving product market
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Bibliographic InfoArticle provided by Springer in its journal Journal of Evolutionary Economics.
Volume (Year): 19 (2009)
Issue (Month): 1 (February)
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Web page: http://link.springer.de/link/service/journals/00191/index.htm
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- M3- - Business Administration and Business Economics; Marketing; Accounting - - Marketing and Advertising - - -
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Please report citation or reference errors to , or , if you are the registered author of the cited work, log in to your RePEc Author Service profile, click on "citations" and make appropriate adjustments.:
- Dekimpe, M.G. & Hanssens, D., 1995. "The persistence of marketing effects on sales," Open Access publications from Tilburg University urn:nbn:nl:ui:12-358916, Tilburg University.
- Paul R. Milgrom & John Roberts, 1984.
"Price and Advertising Signals of Product Quality,"
Cowles Foundation Discussion Papers
709, Cowles Foundation for Research in Economics, Yale University.
- Silverberg, Gerald & Dosi, Giovanni & Orsenigo, Luigi, 1988. "Innovation, Diversity and Diffusion: A Self-organisation Model," Economic Journal, Royal Economic Society, vol. 98(393), pages 1032-54, December.
- Jaana Woiceshyn & Urs Daellenbach, 2005. "Integrative capability and technology adoption: evidence from oil firms," Industrial and Corporate Change, Oxford University Press, vol. 14(2), pages 307-342, April.
- Kirzner, Israel M., 1978. "Competition and Entrepreneurship," University of Chicago Press Economics Books, University of Chicago Press, edition 0, number 9780226437767, June.
- Johansen, Soren, 1988. "Statistical analysis of cointegration vectors," Journal of Economic Dynamics and Control, Elsevier, vol. 12(2-3), pages 231-254.
- Dosi, Giovanni & Nelson, Richard R, 1994. "An Introduction to Evolutionary Theories in Economics," Journal of Evolutionary Economics, Springer, vol. 4(3), pages 153-72, September.
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