Not in my body: BGH and the rise of organic milk
AbstractThe advent of rBGH (recombinant bovinegrowth hormone) has spurred the establishment of anorganic milk industry. The food systems/commoditychain analytical framework cannot fully explain therise of this new food. An adequate understanding ofthe consumer's role in the food system/commodity chainrequires more attention to consumption as a form ofpolitics. One way to do this is to look at thepolitics of other new social movements, especiallythose contesting mainstream notions of risk. From thisapproach, organic milk consumption challenges rBGHfrom a ``Not-in-my-Body'' or ``NIMB'' politics of refusal,similar to the political refusal of neighborhoodresidents in ``Not-in-My-Backyard'' or ``NIMBY''environmental movements. The NIMB form of politics isnot a social movement of politically consciousconsumers, yet it is still a political activity inwhich consumers participate in the formation of theindustry through a process of ``reflexive consumption.''An analysis of producer-consumer discourse on milkcartons reveals the nature of this political formation. Copyright Kluwer Academic Publishers 2000
Download InfoIf you experience problems downloading a file, check if you have the proper application to view it first. In case of further problems read the IDEAS help page. Note that these files are not on the IDEAS site. Please be patient as the files may be large.
Bibliographic InfoArticle provided by Springer in its journal Agriculture and Human Values.
Volume (Year): 17 (2000)
Issue (Month): 3 (September)
Contact details of provider:
Web page: http://www.springer.com/economics/journal/10460
You can help add them by filling out this form.
CitEc Project, subscribe to its RSS feed for this item.
- Vanloqueren, Gaëtan & Baret, Philippe V., 2009. "How agricultural research systems shape a technological regime that develops genetic engineering but locks out agroecological innovations," Research Policy, Elsevier, vol. 38(6), pages 971-983, July.
- I. Vermeir & W. Verbeke, 2004. "Sustainable Food Consumption: Exploring The Consumer Attitude – Behaviour Gap," Working Papers of Faculty of Economics and Business Administration, Ghent University, Belgium 04/268, Ghent University, Faculty of Economics and Business Administration.
- Gifford, Katie & Bernard, John C., 2004. "The Impact of Message Framing on Organic Food Purchase Likelihood," Journal of Food Distribution Research, Food Distribution Research Society, vol. 35(03), November.
- Raynolds, Laura T., 2004. "The Globalization of Organic Agro-Food Networks," World Development, Elsevier, vol. 32(5), pages 725-743, May.
- Kiesel Kristin & Villas-Boas Sofia B, 2007.
"Got Organic Milk? Consumer Valuations of Milk Labels after the Implementation of the USDA Organic Seal,"
Journal of Agricultural & Food Industrial Organization,
De Gruyter, vol. 5(1), pages 1-40, April.
- Kiesel, Kristin & Villas-Boas, Sofia B, 2007. "Got Organic Milk? Consumer Valuations of Milk Labels after the Implementation of the USDA Organic Seal," Department of Agricultural & Resource Economics, UC Berkeley, Working Paper Series qt9sx3j5hv, Department of Agricultural & Resource Economics, UC Berkeley.
- Kiesel, Kristin & Villas-Boas, Sofia B, 2007. "Got organic milk? Consumer valuations of milk labels after the implementation of the USDA organic seal," CUDARE Working Paper Series 1024, University of California at Berkeley, Department of Agricultural and Resource Economics and Policy.
- repec:ags:jrapmc:122316 is not listed on IDEAS
For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (Guenther Eichhorn) or (Christopher F Baum).
If references are entirely missing, you can add them using this form.