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The Ribeira Sacra As A Tourist Destination: Analysis From The Perspective Of Its Visitors

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Author Info

  • Carballo Meiriño, Roberto
  • Fraiz Brea, José Antonio
  • Rivo López, Elena

Abstract

The Ribeira Sacra is a largely rural area located between the two inland provinces of Galicia. In this geographical space we develop a field research to describe the profile of visitors and to know their assessments on the quality level provided by tourist services, and satisfaction with other resources in this area. The findings are intended to contribute to improve the marketing strategy of this tourist destination.

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File URL: http://www.usc.es/econo/RGE/Vol22_1/castelan/art1c.pdf
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Bibliographic Info

Article provided by University of Santiago de Compostela. Faculty of Economics and Business. in its journal Revista Galega de Economía.

Volume (Year): 22 (2013)
Issue (Month): 1 ()
Pages:

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Handle: RePEc:sdo:regaec:v:22:y:2013:i:1_1

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Postal: Avda Xoan XXIII S/N, 15704 Santiago de Compostela
Web page: http://www.usc.es/econo/RGE/benvidag.htm
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Related research

Keywords: Ribeira Sacra / Tourist destination / Rural tourism / Tourist motivations / Consumer satisfaction / Importance-performance analysis;

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