TODORUT Amalia Venera () (University “Constantin BrAncusi” TArgu-Jiu, RomAnia) VASILESCU Ion () (The Bucharest Academy of Economic Studies, Romania)
Abstract
In the present frame, marked by economic crisis, globalization of competition, the quality of products and services is the reference point of any organization. Continuous improvement of product quality and service has become new references in the current economic landscape, highly complex located in a permanent dynamic, characterized by fast diversification and renewal of supply of goods under the impact of the rapid development of science and technology, globalization of markets, facilitated by developments in telecommunications, the growth of customers requirements and society. The competitive advantage of organizations obtained through high quality products and services gather new values in the frame of knowledge based economy.
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Volume (Year): 12 (2009) Issue (Month): 1 Special (July) Pages: 40-45 Download reference. The following formats are available: HTML
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