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Minor League Baseball Attendance in the Pacific Northwest: A Study of the Effects of Winning, Scoring, Demographics and Promotions in the Northwest and Pioneer Baseball Leagues

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Author Info

  • Rodney J. Paul
  • Andrew P. Weinbach

Abstract

The Pacific Northwest of the United States houses two short-season baseball minor leagues. The Pioneer League (Rookie) and Northwest League (A-short season) are located in the same geographic area, but the Northwest League contains teams in larger cities, on the average, compared to the Pioneer League. The Pioneer League was shown to be affected positively by the local population size and baseball was shown to be an inferior good, while these variables were not shown to have a significant effect in the Northwest League. While fireworks and celebrity appearances had positive and significant effects in both leagues, promotions aimed at specific groups were shown to have a negative effect in the bigger cities of the Northwest League. We believe this shows a difference in entertainment possibilities between the smaller and bigger cities in this area and that promotions have different effects across leagues, even when they are in the same geographic area.

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Bibliographic Info

Article provided by University of Economics, Prague in its journal Ekonomika a Management.

Volume (Year): 2011 (2011)
Issue (Month): 2 ()
Pages:

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Handle: RePEc:prg:jnleam:v:2011:y:2011:i:2:id:135

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Related research

Keywords: Attendance; Baseball; Promotions;

References

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  1. Donald Richards & Robert Guell, 1998. "Baseball success and the structure of salaries," Applied Economics Letters, Taylor & Francis Journals, vol. 5(5), pages 291-296.
  2. Rodney J. Paul & Andrew P. Weinbach & Peter C. Melvin, 2004. "The Yankees Effect: The Impact of Interleague Play And The Unbalanced Schedule On Major League Baseball Attendance," New York Economic Review, New York State Economics Association (NYSEA), vol. 35(1), pages 3-15.
  3. Dennis Coates & Brad R. Humphreys, 2005. "Novelty Effects Of New Facilities On Attendance At Professional Sporting Events," Contemporary Economic Policy, Western Economic Association International, vol. 23(3), pages 436-455, 07.
  4. Lorna Gifis & Paul Sommers, 2006. "Promotions and Attendance in Minor League Baseball," Atlantic Economic Journal, International Atlantic Economic Society, vol. 34(4), pages 513-514, December.
  5. Leo Kahane & Stephen Shmanske, 1997. "Team roster turnover and attendance in major league baseball," Applied Economics, Taylor & Francis Journals, vol. 29(4), pages 425-431.
  6. Michael R. Butler, 2002. "Interleague Play and Baseball Attendance," Journal of Sports Economics, , vol. 3(4), pages 320-334, November.
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