Small firm internationalisation unveiled through phenomenography
AbstractPhenomenography is proposed here as a qualitative methodology for investigating how owner-managers practise internationalisation in small firms, and it is applied in an empirical study of internationalising owner-managed small Australian wineries. The findings show a common internationalisation activity cycle but four qualitatively different ways in which these owner-managers practise internationalisation. We reveal that this variation in owner-manager internationalisation practices is determined by their understandings of internationalisation, which produce differences in the ways activities within their internationalisation activity cycle are orchestrated. In particular, phenomenography has enabled new insights into the multiplicity of firm internationalisation practices not able to be captured through other qualitative methodologies such as ethnography or semiotics, as they are not designed to capture such variation. Based on our findings, we propose an understanding-based theory to explain the idiosyncratic nature of owner-managed small firm internationalisation. Furthermore, we suggest that phenomenography, used independently or in conjunction with other qualitative methodologies, also has potential to reveal the varying practices of internationalising large MNEs by enabling an investigation of the collective or shared understanding of firm internationalisation within MNEs. Finally, we point out how phenomenography can be extended beyond firm internationalisation practices to investigate other topics within international business.
Download InfoIf you experience problems downloading a file, check if you have the proper application to view it first. In case of further problems read the IDEAS help page. Note that these files are not on the IDEAS site. Please be patient as the files may be large.
As the access to this document is restricted, you may want to look for a different version under "Related research" (further below) or search for a different version of it.
Bibliographic InfoArticle provided by Palgrave Macmillan in its journal Journal of International Business Studies.
Volume (Year): 42 (2011)
Issue (Month): 5 (June)
Contact details of provider:
Web page: http://www.palgrave-journals.com/
Postal: Palgrave Macmillan Journals, Subscription Department, Houndmills, Basingstoke, Hampshire RG21 6XS, UK
You can help add them by filling out this form.
reading list or among the top items on IDEAS.Access and download statistics
For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (Elizabeth Gale).
If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.
If references are entirely missing, you can add them using this form.
If the full references list an item that is present in RePEc, but the system did not link to it, you can help with this form.
If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your profile, as there may be some citations waiting for confirmation.
Please note that corrections may take a couple of weeks to filter through the various RePEc services.