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On the Relationship Between Firm Size and Export Intensity

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  • Andrea Bonaccorsi

    (University of Pisa)

Abstract

Export marketing literature supports the view that firm size is positively related to export intensity. Although the empirical findings have been mixed, a number of theoretical arguments are used to support this proposition, i.e., international marketing economies of scale, limited managerial and financial resources of small firms, decisionmaker's risk perception. Based on a large survey of the Italian manufacturing industry, the article falsifies the proposition and challenges some widely held assumptions in export marketing literature.© 1992 JIBS. Journal of International Business Studies (1992) 23, 605–635

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  • Andrea Bonaccorsi, 1992. "On the Relationship Between Firm Size and Export Intensity," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 23(4), pages 605-635, December.
    • Handle: RePEc:pal:jintbs:v:23:y:1992:i:4:p:605-635
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