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Strategic Challenges for Apparel Manufacturing Companies

Author

Listed:
  • Avrigeanu Alina Florentina

    (Romanian-American University, Faculty of Management-Marketing)

Abstract

In this paper we highlight environmental challenges faced by the apparel manufacturing companies, thus bringing to the forefront of analyzing a multitude of features and trends that have or will gain, in the future, a significant influence on the industry. Survival and development of companies in the field are generally dependent on the external environment in which they evolve, requiring a clear perception of the changes occurring in it.

Suggested Citation

  • Avrigeanu Alina Florentina, 2012. "Strategic Challenges for Apparel Manufacturing Companies," Ovidius University Annals, Economic Sciences Series, Ovidius University of Constantza, Faculty of Economic Sciences, vol. 0(1), pages 796-799, May.
    • Handle: RePEc:ovi:oviste:v:xii:y:2012:i:12:p:796-799
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    More about this item

    Keywords

    apparel; TQM; flexibility; TSS; UPS;
    All these keywords.

    JEL classification:

    • M21 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Economics - - - Business Economics

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