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Virtual market meat

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Author Info

  • Sidorchuk, Roman

    ()
    (Milagro M
    RSconsult
    Russian Economical Plehanov's Academy)

Abstract

Lack of activity of the Russian wholesale and manufacturing companies operating in the market of meat food products results in a loss of profit on new market segments. The article discusses the prospects «Business to Business» on the Internet for these companies. The results show the willingness and the need for the introduction of Internet in business processes of interaction between those companies with customers and partners.

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File URL: http://www.marketing-mba.ru/article/5a_sidorchuk.pdf
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Bibliographic Info

Article provided by Department of Marketing, Marketing MBA (RSconsult) in its journal On-line Journal Marketing management firms. Marketing MBA.

Volume (Year): 0 (2010)
Issue (Month): ()
Pages:

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Handle: RePEc:mmb:journl:articl5

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Related research

Keywords: agricultural economics; wholesale market; Milagro M; marketing in Russian; Business to Business; Internet; food companies; b2b; marketing;

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