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Credit Card Satisfaction and Financial Literacy: Evidence from an Emerging Market Economy

Author

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  • G. Gulsun Akin
  • Ahmet Faruk Aysan
  • Serap Ozcelik
  • Levent Yildiran

Abstract

Default problems and complaints about credit cards do not seem to diminish with declining credit card rates. Using a nationwide credit card user survey, we try to identify the determinants of customer satisfaction in the Turkish credit card market. Controlling for customer and card characteristics, we find that financial literacy is a major determinant of satisfaction. When people know more about financial matters and use their knowledge in their financial activities, they make more efficient decisions and have fewer financial problems, which in turn leads to higher satisfaction. We also find that people who tend to use their credit cards for unnecessary shopping and who have a history of credit card delinquency are less satisfied.

Suggested Citation

  • G. Gulsun Akin & Ahmet Faruk Aysan & Serap Ozcelik & Levent Yildiran, 2012. "Credit Card Satisfaction and Financial Literacy: Evidence from an Emerging Market Economy," Emerging Markets Finance and Trade, Taylor & Francis Journals, vol. 48(S5), pages 103-115, November.
    • Handle: RePEc:mes:emfitr:v:48:y:2012:i:s5:p:103-115
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    Citations

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    Cited by:

    1. Claudia Martínez A. & Esteban Puentes, 2018. "Micro-entrepreneurship Debt Level and Access to Credit: Short-Term Impacts of a Financial Literacy Program," The European Journal of Development Research, Palgrave Macmillan;European Association of Development Research and Training Institutes (EADI), vol. 30(4), pages 613-629, September.
    2. Margaret Miller & Julia Reichelstein & Christian Salas & Bilal Zia, 2015. "Can You Help Someone Become Financially Capable? A Meta-Analysis of the Literature," The World Bank Research Observer, World Bank, vol. 30(2), pages 220-246.
    3. Kamer Karakurum-Ozdemir & Melike Kokkizil & Gokce Uysal, 2019. "Financial Literacy in Developing Countries," Social Indicators Research: An International and Interdisciplinary Journal for Quality-of-Life Measurement, Springer, vol. 143(1), pages 325-353, May.
    4. Madeira, Carlos & Margaretic, Paula, 2022. "The impact of financial literacy on the quality of self-reported financial information," Journal of Behavioral and Experimental Finance, Elsevier, vol. 34(C).
    5. Nur Annisa Hasniawati & Eva R. Lase & Akhis R. Hutabarat, 2020. "Indonesian Household Payment Choice: A Nested Logit Analysis," Journal of Central Banking Theory and Practice, Central bank of Montenegro, vol. 9(special i), pages 291-313.
    6. G. Gulsun Akin & Ahmet Faruk Aysan & Sezgim Dasdogen & Levent Yildiran, 2019. "Credit Card Debt: Nescience or Necessity?," Working Papers 1315, Economic Research Forum, revised 21 Aug 2019.

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