Demand and distribution relationships in the ready-to-drink iced tea market: A graphical approach
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Bibliographic InfoArticle provided by Springer in its journal Marketing Letters.
Volume (Year): 19 (2008)
Issue (Month): 1 (March)
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Web page: http://www.springerlink.com/link.asp?id=100312
Distribution; Market evolution; Time series; Measurement and inference; Retailing; Competitive analysis;
Please report citation or reference errors to , or , if you are the registered author of the cited work, log in to your RePEc Author Service profile, click on "citations" and make appropriate adjustments.:
- Dekimpe, M.G. & Hanssens, D., 1995. "The persistence of marketing effects on sales," Open Access publications from Tilburg University urn:nbn:nl:ui:12-358916, Tilburg University.
- Koen Pauwels & Imran Currim & Marnik Dekimpe & Dominique Hanssens & Natalie Mizik & Eric Ghysels & Prasad Naik, 2004. "Modeling Marketing Dynamics by Time Series Econometrics," Marketing Letters, Springer, vol. 15(4), pages 167-183, December.
- S. Baranzoni & P. Bianchi & L. Lambertini, 2000. "Market Structure," Working Papers 368, Dipartimento Scienze Economiche, Universita' di Bologna.
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