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Demand and distribution relationships in the ready-to-drink iced tea market: A graphical approach

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Author Info
Robert Krider ()
Tieshan Li ()
Yong Liu ()
Charles Weinberg ()
Abstract

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File URL: http://hdl.handle.net/10.1007/s11002-007-9022-1
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Publisher Info
Article provided by Springer in its journal Marketing Letters.

Volume (Year): 19 (2008)
Issue (Month): 1 (March)
Pages: 1-12
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Handle: RePEc:kap:mktlet:v:19:y:2008:i:1:p:1-12

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Web page: http://www.springerlink.com/link.asp?id=100312

For technical questions regarding this item, or to correct its listing, contact: (Christopher F. Baum).

Related research
Keywords: Distribution; Market evolution; Time series; Measurement and inference; Retailing; Competitive analysis;

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  1. Koen Pauwels & Imran Currim & Marnik Dekimpe & Dominique Hanssens & Natalie Mizik & Eric Ghysels & Prasad Naik, 2004. "Modeling Marketing Dynamics by Time Series Econometrics," Marketing Letters, Springer, vol. 15(4), pages 167-183, December. [Downloadable!] (restricted)
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This page was last updated on 2009-12-5.

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