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Bid Design Effects in Multiple Bounded Discrete Choice Contingent Valuation

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Author Info
Christian Vossler ()
Gregory Poe ()
P. Welsh
Robert Ethier

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Abstract

A potential concern in “multiple bounded discrete choice” contingent valuation surveys – where the respondent is asked to express voting certainty, rather than a simple yes or no, on a large number of payment amounts (bids) – is whether responses are influenced by the particular position of bids in the bid-voting panel rather than solely on the respondent’s willingness to pay (WTP). For instance, respondents may systematically state they would pay the first few bid amounts and not pay all subsequent bids – regardless of the actual dollar values. Such systematic bid design effects would suggest that this method does not provide a valid measure of WTP. Using a split-sample survey, we compare responses to three different bid arrays that have an identical minimum bid, maximum bid, and number of bids. Using nonparametric estimation techniques, we find that estimated WTP distributions and corresponding welfare measures are not statistically different across survey samples. Copyright Kluwer Academic Publishers 2004

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File URL: http://hdl.handle.net/10.1007/s10640-004-9457-2
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Publisher Info
Article provided by European Association of Environmental and Resource Economists in its journal Environmental and Resource Economics.

Volume (Year): 29 (2004)
Issue (Month): 4 (December)
Pages: 401-418
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Handle: RePEc:kap:enreec:v:29:y:2004:i:4:p:401-418

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Related research
Keywords: bid design effects; contingent valuation; nonparametric estimation; validity tests;

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  1. Göran Bostedt & Göran Ericsson & Jonas Kindberg, 2008. "Contingent values as implicit contracts: estimating minimum legal willingness to pay for conservation of large carnivores in Sweden," Environmental & Resource Economics, European Association of Environmental and Resource Economists, vol. 39(2), pages 189-198, February. [Downloadable!] (restricted)
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