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Lay intuitions about overall evaluations of experiences

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Author Info
Irina Cojuharenco

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Abstract

Previous research has identified important determinants of overall evaluations for experiences lived across time. By means of a novel guessing task, I study what decision-makers themselves consider important. As \emph{Informants}, some participants live and evaluate an experience. As \emph{Guessers}, others have to infer its overall evaluation by asking Informants questions. I rewarded accurate inferences, and analyzed and classified the questions in four experiments involving auditory, gustatory and viewing experiences. Results show that Guessers thought of overall evaluations as reflecting average momentary impressions. Moreover and alternatively, they tended to consider the personality and attitudes of the experiencing person, experience-specific holistic judgments and behavioral intentions regarding the experience. Thus, according to lay intuitions, overall evaluations are more than a reflection of the experience's momentary impressions.

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Publisher Info
Article provided by Society for Judgment and Decision Making in its journal Judgment and Decision Making.

Volume (Year): 2 (2007)
Issue (Month): (February)
Pages: 40-47
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Handle: RePEc:jdm:journl:v:2:y:2007:i::p:40-47

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Related research
Keywords: lay intuitions; extended experiences; remembered utility.;

References listed on IDEAS
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  1. Read, Daniel & Loewenstein, George & Rabin, Matthew, 1999. "Choice Bracketing," Journal of Risk and Uncertainty, Springer, vol. 19(1-3), pages 171-97, December. [Downloadable!] (restricted)
  2. Loewenstein, George, 1987. "Anticipation and the Valuation of Delayed Consumption," Economic Journal, Royal Economic Society, vol. 97(387), pages 666-84, September. [Downloadable!] (restricted)
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This page was last updated on 2009-11-27.


This information is provided to you by IDEAS at the Department of Economics, College of Liberal Arts and Sciences, University of Connecticut using RePEc data on a server sponsored by the Society for Economic Dynamics.