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Business and Technology Strategies and New Venture Performance: A Study of the Telecommunications Equipment Industry

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Author Info

  • Michael J. Dowling

    (Department of Management, Terry College of Business, University of Georgia, Athens, Georgia 30602)

  • Jeffrey E. McGee

    (Management Department, College of Business Administration, University of Nebraska at Omaha, Omaha, Nebraska 68182)

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    Abstract

    In this paper, a set of hypotheses relating competitive and cooperative business strategies and technology strategies to new venture performance are developed. These hypotheses are tested using data collected from the Initial Public Offering (IPO) documents of a sample of 52 new ventures in the telecommunications equipment industry. This industry has experienced a great deal of technological change as computer and telephone technologies have merged allowing a variety of new ventures to successfully enter the industry. The results suggest that new ventures pursuing broad cost leadership strategies were more successful. Investments in innovation in terms of relative R&D expenditures were also related to higher performance. Finally, significant interaction effects between investments in innovation and competitive strategies and performance were found.

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    File URL: http://dx.doi.org/10.1287/mnsc.40.12.1663
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    Bibliographic Info

    Article provided by INFORMS in its journal Management Science.

    Volume (Year): 40 (1994)
    Issue (Month): 12 (December)
    Pages: 1663-1677

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    Handle: RePEc:inm:ormnsc:v:40:y:1994:i:12:p:1663-1677

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    Related research

    Keywords: technology strategy; business strategy; new ventures; performance; telecommunications industry;

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    Cited by:
    1. Tsai, Ming-Tien & Li, Yong-Hui, 2007. "Knowledge creation process in new venture strategy and performance," Journal of Business Research, Elsevier, vol. 60(4), pages 371-381, April.
    2. Liu, John & Yao, Dongqing, 1999. "Strategic options in re-engineering of a manufacturing system with uncertain completion time," European Journal of Operational Research, Elsevier, vol. 115(1), pages 47-58, May.
    3. García-Villaverde, Pedro M. & Ruiz-Ortega, María J. & Parra-Requena, Gloria, 2012. "Towards a comprehensive model of entry timing in the ICT industry: Direct and indirect effects," Journal of World Business, Elsevier, vol. 47(2), pages 297-310.
    4. Rosenbusch, Nina & Brinckmann, Jan & Bausch, Andreas, 2011. "Is innovation always beneficial? A meta-analysis of the relationship between innovation and performance in SMEs," Journal of Business Venturing, Elsevier, vol. 26(4), pages 441-457, July.
    5. Daniel Tarka & Kanes Rajah, 2005. "Management team and technology strategy for success of high- growth SMEs," Macroeconomics 0506006, EconWPA.
    6. Gupta, A. & Chen, I. J. & Chiang, D., 1997. "Determining organizational structure choices in advanced manufacturing technology management," Omega, Elsevier, vol. 25(5), pages 511-521, October.

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