The analysis of performance in one single and dual channels
AbstractSuppliers routinely decide whether to distribute their products through one single channel or dual channels. Conventional wisdom says that dual distribution channels outperform one single channel based on the whole supply chain's performance in the capacity and the supplier's profit. However, this paper finds that the channel structure in the distribution plays an important role in these performances. The results show that at least one of the dual channels should be centralised in order to outperform the single centralised channel and two decentralised channels always do better than one single decentralised channel.
Download InfoIf you experience problems downloading a file, check if you have the proper application to view it first. In case of further problems read the IDEAS help page. Note that these files are not on the IDEAS site. Please be patient as the files may be large.
Bibliographic InfoArticle provided by Inderscience Enterprises Ltd in its journal Int. J. of Applied Management Science.
Volume (Year): 3 (2011)
Issue (Month): 3 ()
Contact details of provider:
Web page: http://www.inderscience.com/browse/index.php?journalID=286
single channels; dual channels; capacity; supplier profit; channel structure; distribution channels; centralised channels; decentralised channels; product distribution.;
You can help add them by filling out this form.
reading list or among the top items on IDEAS.Access and download statisticsgeneral information about how to correct material in RePEc.
For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: (Graham Langley).
If references are entirely missing, you can add them using this form.