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Advertising Routes through Manor Sites as one of the Factors of Development of Rural (Green) Tourism in Ukraine

Author

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  • Darchuk Veronika G.

    (Donetsk National University of Economy and Trade named after M. Tugan-Baranovsky)

Abstract

The goal of the article is to identify prerequisites of development of rural (green) tourism in the territory of Ukraine by the following directions of analysis: state of the rural districts, size of rural population, number of registered rural (green) manors and proposed routes through manor sites of the rural (green) tourism. The conducted analysis of the state of rural settlements of Ukraine revealed that 641 rural objects (40 settlements and 601 villages) disappeared from the map of Ukraine during 1991 - 2013. The author used Vizicom 3.5.11 software to develop 9 routes, namely: Crimean, Carpathian, Ivano-Frankivsk and Chernivtsi, Kyiv-Poltava, Lviv, Poltava, Khmelnytskyi-Vinnitsa-Cherkasy-Odesa-Mykolayiv and Chernigiv manors of the rural (green) tourism. The prospects of further studies in this direction is building up a model of development of rural (green) tourism of Ukraine, which includes imitation forecasting of basic components of the sphere of tourist services (providing tourists with a set of tourist services).

Suggested Citation

  • Darchuk Veronika G., 2013. "Advertising Routes through Manor Sites as one of the Factors of Development of Rural (Green) Tourism in Ukraine," Business Inform, RESEARCH CENTRE FOR INDUSTRIAL DEVELOPMENT PROBLEMS of NAS (KHARKIV, UKRAINE), Kharkiv National University of Economics, issue 8, pages 204-214.
  • Handle: RePEc:idp:bizinf:y:2013:i:8:p:204_214
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