IDEAS home Printed from https://ideas.repec.org/a/idp/bizinf/y2013i10p167_172.html
   My bibliography  Save this article

Analysis of Approaches to Formation of the Image Policy of a Region

Author

Listed:
  • Yachmenyova Valentyna M.

    (The National Academy of Environmental Protection and Resort Development)

  • Volobuyev Ihor V.

    (The National Academy of Environmental Protection and Resort Development)

Abstract

The article is devoted to analysis of modern approaches to the process of formation of image policy. It specifies main advantages and shortcomings of developments on formation of the image policy. The specified advantages would become a basis for formation and realisation of the image policy of a region. The article considers the existing regulatory acts, which regulate formation and realisation of the image policy in a certain region. It formulates main requirements to the process of formation of the image policy of a region. It shows specific features of formation of the image policy of a region. It identifies that formation of the concept of the image policy should be accompanied with the following conditions: image of a region should correspond with the strategy of development of a region in general; the image should be interconnected and exist at three levels: international (external image policy), state (institutional) and regional (for the population of a region).

Suggested Citation

  • Yachmenyova Valentyna M. & Volobuyev Ihor V., 2013. "Analysis of Approaches to Formation of the Image Policy of a Region," Business Inform, RESEARCH CENTRE FOR INDUSTRIAL DEVELOPMENT PROBLEMS of NAS (KHARKIV, UKRAINE), Kharkiv National University of Economics, issue 10, pages 167-172.
    • Handle: RePEc:idp:bizinf:y:2013:i:10:p:167_172
    as

    Download full text from publisher

    File URL: https://www.business-inform.net/pdf/2013/10_0/167_172.pdf
    Download Restriction: no
    ---><---

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:idp:bizinf:y:2013:i:10:p:167_172. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Khaustova Viktoriia (email available below). General contact details of provider: https://www.business-inform.net .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.