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Advertising, R&D Expenditures and the Market Value of the Firm

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Author Info
Kevin W. Chauvin
Mark Hirschey
Abstract

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Publisher Info
Article provided by Financial Management Association in its journal Financial Management.

Volume (Year): 22 (1993)
Issue (Month): 4 (Winter)
Pages:
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Handle: RePEc:fma:fmanag:chauvin93

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  1. Elizabeth Webster, 2002. "Intangible and Intellectual Capital: A Review of the Literature," Melbourne Institute Working Paper Series wp2002n10, Melbourne Institute of Applied Economic and Social Research, The University of Melbourne. [Downloadable!]
  2. Queiroz, Valdoceu de & Pindado, Julio & Torre, Chabela de la, 2006. "How Do Firm Characteristics Influence the Relationship Between R&D and Firm Value?," Documentos de Trabajo "Nuevas Tendencias en Dirección de Empresas". Working Papers "New Trends on Business Administration". 2006-09, Interuniversitary Doctorate Program "New Trends on Business Administration", Universities of Valladolid, Burgos and Salamanca (Spain). Programa de Doctorado Interuniversitario "Nuevas Tendencias en Di. [Downloadable!]
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