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Business under adverse home country institutions: The case of international sanctions against Myanmar

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  • Meyer, Klaus E.
  • Thein, Htwe Htwe
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    Abstract

    We expand the institutional perspective of international business by exploring the range of institutions outside the host country that influence international business. We use a critical case, Myanmar, to explore the dynamics of institutional constraints and the reaction of business to such constraints. Our in-depth case analysis focuses on four industries for the period 1996–2011. On this basis, we develop the concept of ‘low profile strategy’ and propose a conceptual framework of home country pressures influencing multinational enterprises’ international operation, and the variation of their impact across industries and firms. This framework provides a foundation for future work on the extra-territorial effects of institutions in international business.

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    Bibliographic Info

    Article provided by Elsevier in its journal Journal of World Business.

    Volume (Year): 49 (2014)
    Issue (Month): 1 ()
    Pages: 156-171

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    Handle: RePEc:eee:worbus:v:49:y:2014:i:1:p:156-171

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    Related research

    Keywords: Institutional perspective; Home country environment; Non-governmental organizations; Foreign entry strategy; Myanmar;

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