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An exploratory study of the relation between concrete and abstract product attributes

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  • Snelders, Dirk
  • Schoormans, Jan P. L.

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  • Snelders, Dirk & Schoormans, Jan P. L., 2004. "An exploratory study of the relation between concrete and abstract product attributes," Journal of Economic Psychology, Elsevier, vol. 25(6), pages 803-820, December.
    • Handle: RePEc:eee:joepsy:v:25:y:2004:i:6:p:803-820
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    References listed on IDEAS

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    8. Bettman, James R & Sujan, Mita, 1987. "Effects of Framing on Evaluation of Comparable and Noncomparable Alternatives by Expert and Novice Consumers," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 14(2), pages 141-154, September.
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    10. Johnson, Michael D & Fornell, Claes, 1987. "The Nature and Methodological Implications of the Cognitive Representation of Products," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 14(2), pages 214-228, September.
    11. Mittal, Banwari, 1988. "The role of affective choice mode in the consumer purchase of expressive products," Journal of Economic Psychology, Elsevier, vol. 9(4), pages 499-524, December.
    12. Rao, Akshay R & Monroe, Kent B, 1988. "The Moderating Effect of Prior Knowledge on Cue Utilization in Product Evaluations," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 15(2), pages 253-264, September.
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