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Is there a pilot in the chain? Identifying the key drivers of change in the fresh pineapple sector

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  • Vagneron, Isabelle
  • Faure, Guy
  • Loeillet, Denis

Abstract

High-value export-oriented agriculture is today considered as a means of integrating smallholders into the world economy. This paper examines the geographic and organisational changes that have taken place in the fresh pineapple sector over the past 50Â years. We begin with a historical analysis of the changes in leadership among producer countries, namely the dethroning of Cote d'Ivoire by Costa Rica. We show that this geographical shift has been accompanied by massive organisational changes: the pineapple sector is increasingly driven by large downstream actors who derive their power from the ability to impose their definition of quality to the whole chain, and from economies of scale and scope. Although varietal innovation plays a key role throughout the period, commercial and logistical innovation are of increasing strategic importance. However, because of the constraints imposed by the concerned supply chains, small farmers risk being excluded or marginalized.

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Bibliographic Info

Article provided by Elsevier in its journal Food Policy.

Volume (Year): 34 (2009)
Issue (Month): 5 (October)
Pages: 437-446

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Handle: RePEc:eee:jfpoli:v:34:y:2009:i:5:p:437-446

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Web page: http://www.elsevier.com/locate/foodpol

Related research

Keywords: Global value chains Innovation Pineapple Costa Rica Cote d'Ivoire;

References

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  1. Barrientos, Stephanie & Dolan, Catherine & Tallontire, Anne, 2003. "A Gendered Value Chain Approach to Codes of Conduct in African Horticulture," World Development, Elsevier, vol. 31(9), pages 1511-1526, September.
  2. Palpacuer, Florence & Gibbon, Peter & Thomsen, Lotte, 2005. "New Challenges for Developing Country Suppliers in Global Clothing Chains: A Comparative European Perspective," World Development, Elsevier, vol. 33(3), pages 409-430, March.
  3. John Humphrey & Hubert Schmitz, 2002. "How does insertion in global value chains affect upgrading in industrial clusters?," Regional Studies, Taylor & Francis Journals, vol. 36(9), pages 1017-1027.
  4. Hennessy, David A., 1996. "Information Asymmetry As a Reason for Vertical Integration," Staff General Research Papers 10422, Iowa State University, Department of Economics.
  5. David A. Hennessy, 1996. "Information Asymmetry as a Reason for Food Industry Vertical Integration," American Journal of Agricultural Economics, Agricultural and Applied Economics Association, vol. 78(4), pages 1034-1043.
  6. Catherine Dolan & John Humphrey, 2004. "Changing governance patterns in the trade in fresh vegetables between Africa and the United Kingdom," Environment and Planning A, Pion Ltd, London, vol. 36(3), pages 491-509, March.
  7. Codron, Jean-Marie & Giraud-Heraud, Eric & Soler, Louis-Georges, 2005. "Minimum quality standards, premium private labels, and European meat and fresh produce retailing," Food Policy, Elsevier, vol. 30(3), pages 270-283, June.
  8. David L. Levy, 2005. "Offshoring in the New Global Political Economy," Journal of Management Studies, Wiley Blackwell, vol. 42(3), pages 685-693, 05.
  9. C. Dolan & J. Humphrey, 2000. "Governance and Trade in Fresh Vegetables: The Impact of UK Supermarkets on the African Horticulture Industry," Journal of Development Studies, Taylor & Francis Journals, vol. 37(2), pages 147-176.
  10. Gereffi, Gary, 1999. "International trade and industrial upgrading in the apparel commodity chain," Journal of International Economics, Elsevier, vol. 48(1), pages 37-70, June.
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Cited by:
  1. Mañé Estrada, Aurèlia & Soldevila Lafon, Maria Victòria & Cámara Arilla, Carmen de la & Puig Gómez, Albert, 2012. "New stakeholders, spaces and instruments of analysis in the context of energy relationships: Case studies from Kazakhstan and Turkmenistan," Working Papers 2072/203154, Universitat Rovira i Virgili, Department of Economics.
  2. Suzuki, Aya & Jarvis, Lovell S. & Sexton, Richard J., 2011. "Partial Vertical Integration, Risk Shifting, and Product Rejection in the High-Value Export Supply Chain: The Ghana Pineapple Sector," World Development, Elsevier, vol. 39(9), pages 1611-1623, September.
  3. Kleemann, Linda, 2013. "Knowing where organic markets move next: An analysis of developing countries in the pineapple market," Economics Discussion Papers 2013-10, Kiel Institute for the World Economy.
  4. Neil M. Coe & Martin Hess, 2013. "Economic and social upgrading in global logistics," Brooks World Poverty Institute Working Paper Series ctg-2013-38, BWPI, The University of Manchester.
  5. Subervie, Julie & Vagneron, Isabelle, 2012. "Can Fresh Produce Farmers Benefit from Global Gap Certification? The case of lychee producers in Madagascar," 2012 Conference, August 18-24, 2012, Foz do Iguacu, Brazil 126704, International Association of Agricultural Economists.
  6. Belton, Ben & Haque, Mohammad Mahfujul & Little, David C. & Sinh, Le Xuan, 2011. "Certifying catfish in Vietnam and Bangladesh: Who will make the grade and will it matter?," Food Policy, Elsevier, vol. 36(2), pages 289-299, April.
  7. Subervie, Julie & Vagneron, Isabelle, 2013. "A Drop of Water in the Indian Ocean? The Impact of GlobalGap Certification on Lychee Farmers in Madagascar," World Development, Elsevier, vol. 50(C), pages 57-73.
  8. Linda Kleemann & Alexandra Effenberger, 2010. "Price Transmission in the Pineapple Market – What Role for Organic Fruit?," Kiel Working Papers 1626, Kiel Institute for the World Economy.

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