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A cross-cultural comparison of electronic word-of-mouth and country-of-origin effects

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  • Fong, John
  • Burton, Suzan

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  • Fong, John & Burton, Suzan, 2008. "A cross-cultural comparison of electronic word-of-mouth and country-of-origin effects," Journal of Business Research, Elsevier, vol. 61(3), pages 233-242, March.
    • Handle: RePEc:eee:jbrese:v:61:y:2008:i:3:p:233-242
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    Cited by:

    1. Elliott, Greg & Tam, Charles Chin Chiu, 2014. "Does culture matter to Chinese consumers? Empirical evidence," Australasian marketing journal, Elsevier, vol. 22(4), pages 314-324.
    2. Osti, Linda, 2009. "Creating UGC Areas of Official Destination Websites: Is there a Recipe for Success? An Insight through Netnographic Research," MPRA Paper 25436, University Library of Munich, Germany, revised Aug 2009.
    3. Amron Amron & Usman Usman & Ali Mursid, 2018. "The role of electronic word of mouth, conventional media, and subjective norms on the intention to purchase Sharia insurance services," Journal of Financial Services Marketing, Palgrave Macmillan, vol. 23(3), pages 218-225, December.
    4. Kasabov, Edward, 2016. "Unknown, surprising, and economically significant: The realities of electronic word of mouth in Chinese social networking sites," Journal of Business Research, Elsevier, vol. 69(2), pages 642-652.
    5. Kim, Taeyong & Hwang, Seungsoo & Kim, Minkyung, 2022. "Text analysis of online customer reviews for products in the FCB quadrants: Procedure, outcomes, and implications," Journal of Business Research, Elsevier, vol. 150(C), pages 676-689.
    6. Ana Babić Rosario & Kristine Valck & Francesca Sotgiu, 2020. "Conceptualizing the electronic word-of-mouth process: What we know and need to know about eWOM creation, exposure, and evaluation," Journal of the Academy of Marketing Science, Springer, vol. 48(3), pages 422-448, May.
    7. Shavitt, Sharon & Barnes, Aaron J., 2020. "Culture and the Consumer Journey," Journal of Retailing, Elsevier, vol. 96(1), pages 40-54.
    8. Harrison, Robert L., 2013. "Using mixed methods designs in the Journal of Business Research, 1990–2010," Journal of Business Research, Elsevier, vol. 66(11), pages 2153-2162.
    9. Benedikt M. Brand & Cristopher Siegfried Kopplin & Theresa Maria Rausch, 2022. "Cultural differences in processing online customer reviews: holistic versus analytic thinkers," Electronic Markets, Springer;IIM University of St. Gallen, vol. 32(3), pages 1039-1060, September.
    10. Kee-Young Kwahk & Byoungsoo Kim, 2017. "Effects of social media on consumers’ purchase decisions: evidence from Taobao," Service Business, Springer;Pan-Pacific Business Association, vol. 11(4), pages 803-829, December.
    11. Brush, Gregory J., 2019. "Similarities and differences in Asian and Western travelers’ service performance measurement, evaluation and outcomes," Journal of Retailing and Consumer Services, Elsevier, vol. 50(C), pages 351-361.
    12. Obal, Michael & Kunz, Werner, 2016. "Cross-cultural differences in uses of online experts," Journal of Business Research, Elsevier, vol. 69(3), pages 1148-1156.
    13. Felix, Reto & Rauschnabel, Philipp A. & Hinsch, Chris, 2017. "Elements of strategic social media marketing: A holistic framework," Journal of Business Research, Elsevier, vol. 70(C), pages 118-126.
    14. King, Robert Allen & Racherla, Pradeep & Bush, Victoria D., 2014. "What We Know and Don't Know About Online Word-of-Mouth: A Review and Synthesis of the Literature," Journal of Interactive Marketing, Elsevier, vol. 28(3), pages 167-183.
    15. Kim, Jong Min & Jun, Mina & Kim, Chung K., 2018. "The Effects of Culture on Consumers' Consumption and Generation of Online Reviews," Journal of Interactive Marketing, Elsevier, vol. 43(C), pages 134-150.
    16. Hyunwoo Hwangbo & Jonghyuk Kim, 2019. "A Text Mining Approach for Sustainable Performance in the Film Industry," Sustainability, MDPI, vol. 11(11), pages 1-16, June.
    17. Alexander P. Schudey & Ove Jensen & Nils D. Kraiczy, 2016. "„Made in?“ – Eine Metaanalyse multidimensionaler Country-of-Origin Effekte [„Made in?“ – A multidimensional meta analysis of country-of-origin effects]," Schmalenbach Journal of Business Research, Springer, vol. 68(1), pages 47-74, April.
    18. Yi Cui & Jian Mou & Jason Cohen & Yanping Liu, 2019. "Understanding information system success model and valence framework in sellers’ acceptance of cross-border e-commerce: a sequential multi-method approach," Electronic Commerce Research, Springer, vol. 19(4), pages 885-914, December.
    19. Bastos, Wilson & Moore, Sarah G., 2021. "Making word-of-mouth impactful: Why consumers react more to WOM about experiential than material purchases," Journal of Business Research, Elsevier, vol. 130(C), pages 110-123.
    20. Wang, Kai-Yu & Ting, I-Hsien & Wu, Hui-Ju, 2013. "Discovering interest groups for marketing in virtual communities: An integrated approach," Journal of Business Research, Elsevier, vol. 66(9), pages 1360-1366.
    21. Nath, Prithwiraj & Devlin, James & Reid, Veronica, 2018. "The effects of online reviews on service expectations: Do cultural value orientations matter?," Journal of Business Research, Elsevier, vol. 90(C), pages 123-133.
    22. Kim, Junyong & Gupta, Pranjal, 2012. "Emotional expressions in online user reviews: How they influence consumers' product evaluations," Journal of Business Research, Elsevier, vol. 65(7), pages 985-992.

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