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Dynamics in consumer response to product unavailability: do stock-out reactions signal response to permanent assortment reductions?

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Author Info
Campo, Katia
Gijsbrechts, Els
Nisol, Patricia

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Article provided by Elsevier in its journal Journal of Business Research.

Volume (Year): 57 (2004)
Issue (Month): 8 (August)
Pages: 834-843
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Handle: RePEc:eee:jbrese:v:57:y:2004:i:8:p:834-843

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  1. Sloot, L.M. & Verhoef, P.C. & Franses, Ph.H.B.F., 2002. "The impact of brand and category characteristics on consumer stock-out reactions," Research Paper ERS-2002-106-MKT Revision, Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus Uni. [Downloadable!]
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This page was last updated on 2009-12-3.


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