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Word-of-mouth promotion and switching behavior in Japanese and American business-to-business service clients

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  • Money, R. Bruce

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  • Money, R. Bruce, 2004. "Word-of-mouth promotion and switching behavior in Japanese and American business-to-business service clients," Journal of Business Research, Elsevier, vol. 57(3), pages 297-305, March.
    • Handle: RePEc:eee:jbrese:v:57:y:2004:i:3:p:297-305
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    1. Szeinbach, Sheryl L. & Barnes, James H. & Garner, Dewey D., 1997. "Use of pharmaceutical manufacturers' value-added services to build customer loyalty," Journal of Business Research, Elsevier, vol. 40(3), pages 229-236, November.
    2. Frenzen, Jonathan & Nakamoto, Kent, 1993. "Structure, Cooperation, and the Flow of Market Information," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 20(3), pages 360-375, December.
    3. Glenn Ellison & Drew Fudenberg, 1995. "Word-of-Mouth Communication and Social Learning," The Quarterly Journal of Economics, President and Fellows of Harvard College, vol. 110(1), pages 93-125.
    4. Brown, Jacqueline Johnson & Reingen, Peter H, 1987. "Social Ties and Word-of-Mouth Referral Behavior," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 14(3), pages 350-362, December.
    5. Ward, James C & Reingen, Peter H, 1990. "Sociocognitive Analysis of Group Decision Making among Consumers," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 17(3), pages 245-262, December.
    6. Aaker, Jennifer L & Maheswaran, Durairaj, 1997. "The Effect of Cultural Orientation on Persuasion," Journal of Consumer Research, Journal of Consumer Research Inc., vol. 24(3), pages 315-328, December.
    7. Yale, Laura J. & Gilly, Mary C., 1995. "Dyadic perceptions in personal source information search," Journal of Business Research, Elsevier, vol. 32(3), pages 225-237, March.
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    Cited by:

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    2. Harrison, Robert L., 2013. "Using mixed methods designs in the Journal of Business Research, 1990–2010," Journal of Business Research, Elsevier, vol. 66(11), pages 2153-2162.
    3. Abdelmoety, Ziad Hassan & Aboul-Dahab, Sameh & Agag, Gomaa, 2022. "A cross cultural investigation of retailers commitment to CSR and customer citizenship behaviour: The role of ethical standard and value relevance," Journal of Retailing and Consumer Services, Elsevier, vol. 64(C).
    4. Ceren Akman Biyik, 2017. "Services Marketing Within Business-To-Business Context: A Content Analysis Of 1996 – 2014 Period," Eurasian Journal of Business and Management, Eurasian Publications, vol. 5(2), pages 49-59.
    5. Man-Ching Peng & Ru-Yu Wang, 2017. "Evaluating Wedding Banquet Halls Using a Novel Multiple-Criteria Decision-Making Model," Advances in Management and Applied Economics, SCIENPRESS Ltd, vol. 7(5), pages 1-2.
    6. Hu, Miao & Chen, Jie & Chen, Qimei & He, Wei, 2020. "It pays off to be authentic: An examination of direct versus indirect brand mentions on social media," Journal of Business Research, Elsevier, vol. 117(C), pages 19-28.
    7. Lim, Weng Marc & Ahmed, Pervaiz Khalid & Ali, Md Yunus, 2022. "Giving electronic word of mouth (eWOM) as a prepurchase behavior: The case of online group buying," Journal of Business Research, Elsevier, vol. 146(C), pages 582-604.
    8. Rauyruen, Papassapa & Miller, Kenneth E., 2007. "Relationship quality as a predictor of B2B customer loyalty," Journal of Business Research, Elsevier, vol. 60(1), pages 21-31, January.
    9. Chebat, Jean-Charles & Sirgy, M. Joseph & Grzeskowiak, Stephan, 2010. "How can shopping mall management best capture mall image?," Journal of Business Research, Elsevier, vol. 63(7), pages 735-740, July.
    10. Lin, Sheng-Wei, 2016. "The critical success factors for a travel application service provider evaluation and selection by travel intermediaries," Tourism Management, Elsevier, vol. 56(C), pages 126-141.

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