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International Industrial Marketing Interactions: Dyadic and Network Perspectives

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  • Johnston, Wesley J.
  • Lewin, Jeffrey E.
  • Spekman, Robert E.

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  • Johnston, Wesley J. & Lewin, Jeffrey E. & Spekman, Robert E., 1999. "International Industrial Marketing Interactions: Dyadic and Network Perspectives," Journal of Business Research, Elsevier, vol. 46(3), pages 259-271, November.
    • Handle: RePEc:eee:jbrese:v:46:y:1999:i:3:p:259-271
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    References listed on IDEAS

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    1. Lewin, Jeffrey E. & Johnston, Wesley J., 1997. "Relationship marketing theory in practice: A case study," Journal of Business Research, Elsevier, vol. 39(1), pages 23-31, May.
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    Cited by:

    1. Inwoo Nam & Thomas S. Gruca & Roger Tracy, 2010. "The Effects of Competition on Referral Alliances of Professional Service Firms," Organization Science, INFORMS, vol. 21(1), pages 216-231, February.
    2. Hurmelinna-Laukkanen, Pia & Nätti, Satu, 2012. "Network orchestration for knowledge mobility: The case of an international innovation community," jbm - Journal of Business Market Management, Free University Berlin, Marketing Department, vol. 5(4), pages 244-264.
    3. Samiee, Saeed & Walters, Peter G. P., 2003. "Relationship marketing in an international context: a literature review," International Business Review, Elsevier, vol. 12(2), pages 193-214, April.
    4. Roy, Subroto & Sivakumar, K., 2010. "Innovation generation in upstream and downstream business relationships," Journal of Business Research, Elsevier, vol. 63(12), pages 1356-1363, December.
    5. Plewa, Carolin, 2009. "Exploring organizational culture difference in relationship dyads," Australasian marketing journal, Elsevier, vol. 17(1), pages 46-57.
    6. Ramasamy, Bala & Goh, K.W. & Yeung, Matthew C.H., 2006. "Is Guanxi (relationship) a bridge to knowledge transfer?," Journal of Business Research, Elsevier, vol. 59(1), pages 130-139, January.
    7. Mahran Meskeh & Widiane Ferchakhi, 2012. "Le marketing relationnel international des distributeurs : cas des hypermarchés français au Moyen-Orient," Post-Print halshs-00801547, HAL.

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