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The choice of a survey mode in country image studies

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  • Han, C. Min
  • Lee, Byoung-Woo
  • Ro, Kong-Kyun

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  • Han, C. Min & Lee, Byoung-Woo & Ro, Kong-Kyun, 1994. "The choice of a survey mode in country image studies," Journal of Business Research, Elsevier, vol. 29(2), pages 151-162, February.
    • Handle: RePEc:eee:jbrese:v:29:y:1994:i:2:p:151-162
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    Citations

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    Cited by:

    1. Masud Chand & Rosalie L. Tung, 2011. "Global competitiveness, consumer choice and ‘country of origin’ effect: an exploratory East--West study," Asia Pacific Business Review, Taylor & Francis Journals, vol. 17(3), pages 265-280, July.
    2. Constantin Sasu, 2011. "A Managerial Perspective On International Marketing Research," Analele Stiintifice ale Universitatii "Alexandru Ioan Cuza" din Iasi - Stiinte Economice (1954-2015), Alexandru Ioan Cuza University, Faculty of Economics and Business Administration, vol. 2011, pages 137-149, july.
    3. Brijs, Kris & Bloemer, Josée & Kasper, Hans, 2011. "Country-image discourse model: Unraveling meaning, structure, and function of country images," Journal of Business Research, Elsevier, vol. 64(12), pages 1259-1269.
    4. Alex Anlesinya & Kwasi Dartey-Baah & Kwesi Amponsah-Tawiah, 2019. "A Review of Empirical Research on Global Talent Management," FIIB Business Review, , vol. 8(2), pages 147-160, June.
    5. Alexander P. Schudey & Ove Jensen & Nils D. Kraiczy, 2016. "„Made in?“ – Eine Metaanalyse multidimensionaler Country-of-Origin Effekte [„Made in?“ – A multidimensional meta analysis of country-of-origin effects]," Schmalenbach Journal of Business Research, Springer, vol. 68(1), pages 47-74, April.
    6. Hult, G. Tomas M. & Keillor, Bruce D. & Hightower, Roscoe, 2000. "Valued product attributes in an emerging market: a comparison between French and Malaysian consumers," Journal of World Business, Elsevier, vol. 35(2), pages 206-220, July.
    7. Gina-María Pipoli de Azambuja & Iñaki García-Arrizabalaga & Gustavo Rodríguez-Peña, 2019. "Do image and familiarity have a significant effect on purchase intention?," Estudios Gerenciales, Universidad Icesi, vol. 35(152), pages 249-258, September.
    8. Young, Robert B. & Javalgi, Rajshekhar G., 2007. "International marketing research: A global project management perspective," Business Horizons, Elsevier, vol. 50(2), pages 113-122.
    9. Heribert Gierl & Armin Stich, 1999. "Sicherheitswert und Vorhersagewert von Qualitätssignalen," Schmalenbach Journal of Business Research, Springer, vol. 51(1), pages 5-32, January.
    10. Lee, Wai Jin (Thomas) & Cheah, Isaac & Phau, Ian & Teah, Min & Elenein, Basem Abou, 2016. "Conceptualising consumer regiocentrism: Examining consumers' willingness to buy products from their own region," Journal of Retailing and Consumer Services, Elsevier, vol. 32(C), pages 78-85.

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