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Nested multinomial logit analysis of scanner data for a hierarchical choice model

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  • Buckley, Patrick G.

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  • Buckley, Patrick G., 1988. "Nested multinomial logit analysis of scanner data for a hierarchical choice model," Journal of Business Research, Elsevier, vol. 17(2), pages 133-154, September.
    • Handle: RePEc:eee:jbrese:v:17:y:1988:i:2:p:133-154
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    Cited by:

    1. Dang, Shuo & Chu, Liangyong, 2016. "Evaluation framework and verification for sustainable container management as reusable packaging," Journal of Business Research, Elsevier, vol. 69(5), pages 1949-1955.
    2. Baltas, George & Doyle, Peter, 2001. "Random utility models in marketing research: a survey," Journal of Business Research, Elsevier, vol. 51(2), pages 115-125, February.
    3. Pengyuan Wang & Eric Bradlow & Edward George, 2014. "Meta-analyses using information reweighting: An application to online advertising," Quantitative Marketing and Economics (QME), Springer, vol. 12(2), pages 209-233, June.
    4. Krishnamurthi, Lakshman & Raj, S. P. & Sivakumar, K., 1995. "Unique inter-brand effects of price on brand choice," Journal of Business Research, Elsevier, vol. 34(1), pages 47-56, September.

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