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Contextualizing Cultural Orientation and Organizational Citizenship Behavior


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  • Karam, Charlotte M.
  • Kwantes, Catherine T.
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    This research attempts a more contextualized approach to examining organizational citizenship behavior (OCB). Borrowing from theory in international and cross cultural management as well as organizational behavior, context is conceptualized as multi-level and as a shaper of meaning and variability in employee citizenship behaviors. By centralizing the unique socio-cultural, political and historical national context (i.e., omnibus context) of Lebanon at the core of our theorizing, we hypothesize, contrary to previous research, a positive relationship between idiocentrism and employee engagement in organizational citizenship behaviors. Furthermore, we explore the influence that unit level OCB (i.e., discrete context) has on the idiocentrism–OCB relationship. Our analysis confirms the positive relationship between idiocentrism and OCB in this unique context. In addition, our cross-level analysis suggests that in workgroups with higher levels of unit level OCB, idiocentrism is more strongly related to employee engagement in OCB. The findings highlight the value added in contextualizing research on OCB and employee behavior in general.

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    Article provided by Elsevier in its journal Journal of International Management.

    Volume (Year): 17 (2011)
    Issue (Month): 4 ()
    Pages: 303-315

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    Handle: RePEc:eee:intman:v:17:y:2011:i:4:p:303-315

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    Keywords: Unit level OCB; OCB; Cultural values; Idiocentrism; Allocentrism; Lebanon;


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    1. Xiao-Ping Chen & Simon S. K. Lam & Stefanie E. Naumann & John Schaubroeck, 2005. "Group Citizenship Behaviour: Conceptualization and Preliminary Tests of its Antecedents and Consequences," Management and Organization Review, International Association of Chinese Management Research, vol. 1(2), pages 273-300, July.
    2. Anne S. Tsui, 2004. "Contributing to Global Management Knowledge: A Case for High Quality Indigenous Research," Asia Pacific Journal of Management, Springer, vol. 21(4), pages 491-513, December.
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    Cited by:
    1. Denk, Nikola & Kaufmann, Lutz & Roesch, Jan-Frederik, 2012. "Liabilities of Foreignness Revisited: A Review of Contemporary Studies and Recommendations for Future Research," Journal of International Management, Elsevier, vol. 18(4), pages 322-334.


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