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International alliance commitment and performance of small and medium-size enterprises: The mediating role of process control

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  • Nakos, George
  • Brouthers, Keith D.
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    Abstract

    Improving alliance performance is a critical issue that both managers and researchers have attempted to resolve. Recently scholars have suggested that firms can use alliance commitment and process controls to improve alliance performance. Yet research has only found weak support for these direct effects. In this paper we examine the mediating role of process controls on the relationship between alliance commitment and alliance performance. When tested on samples of SMEs we find support for our theoretical predictions. We then discuss the managerial implications of using commitment and process controls in SME international alliances.

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    Bibliographic Info

    Article provided by Elsevier in its journal Journal of International Management.

    Volume (Year): 14 (2008)
    Issue (Month): 2 (June)
    Pages: 124-137

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    Handle: RePEc:eee:intman:v:14:y:2008:i:2:p:124-137

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    Web page: http://www.elsevier.com/wps/find/journaldescription.cws_home/601266/description#description

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    Related research

    Keywords: International alliances Opportunism Cooperation Transaction costs Knowledge sharing;

    References

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    1. Chol Lee & Paul W Beamish, 1995. "The Characteristics and Performance of Korean Joint Ventures in LDCS," Journal of International Business Studies, Palgrave Macmillan, vol. 26(3), pages 637-654, September.
    2. Esra F Gencturk & Preet S Aulakh, 1995. "The Use of Process and Output Controls in Foreign Markets," Journal of International Business Studies, Palgrave Macmillan, vol. 26(4), pages 755-786, December.
    3. Paul W Beamish & John C Banks, 1987. "Equity Joint Ventures and Theory of the Multinational Enterprise," Journal of International Business Studies, Palgrave Macmillan, vol. 18(2), pages 1-16, June.
    4. Preet S Aulakh & Masaaki Kotabe & Arvind Sahay, 1996. "Trust and Performance in Cross-Border Marketing Partnerships: A Behavioral Approach," Journal of International Business Studies, Palgrave Macmillan, vol. 27(4), pages 1005-1032, December.
    5. Preet S Aulakh & Masaaki Kotabe & Arvind Sahay, 1996. "Trust and Performance in Cross-Border Marketing Partnerships: A Behavioral Approach," Journal of International Business Studies, Palgrave Macmillan, vol. 27(5), pages 1005-1032, December.
    6. Keith D. Brouthers & Gary J. Bamossy, 2006. "Post-Formation Processes in Eastern and Western European Joint Ventures," Journal of Management Studies, Wiley Blackwell, vol. 43(2), pages 203-229, 03.
    7. Weaver, K. Mark & Dickson, Pat H., 1998. "Outcome quality of small- to medium- sized enterprise-based alliances: The role of perceived partner behaviors," Journal of Business Venturing, Elsevier, vol. 13(6), pages 505-522, November.
    8. Kim, Keysuk & Frazier, Gary L., 1997. "Measurement of distributor commitment in industrial channels of distribution," Journal of Business Research, Elsevier, vol. 40(2), pages 139-154, October.
    9. Preet S Aulakh & Masaaki Kotabe, 1997. "Antecedents and Performance Implications of Channel Integration in Foreign Markets," Journal of International Business Studies, Palgrave Macmillan, vol. 28(1), pages 145-175, March.
    10. J Michael Geringer & Louis Hebert, 1989. "Control and Performance of International Joint Ventures," Journal of International Business Studies, Palgrave Macmillan, vol. 20(2), pages 235-254, June.
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    Citations

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    Cited by:
    1. Ripollés, Maria & Blesa, Andreu, 2012. "International new ventures as “small multinationals”: The importance of marketing capabilities," Journal of World Business, Elsevier, vol. 47(2), pages 277-287.
    2. Tjemkes, Brian V. & Furrer, Olivier & Adolfs, Koen & Aydinlik, Arzu Ülgen, 2012. "Response strategies in an international strategic alliance experimental context: Cross-country differences," Journal of International Management, Elsevier, vol. 18(1), pages 66-84.
    3. Zheng Xiaosong & Zhang Jinming, 2011. "Factors Influencing International Joint Venture Performance in China," Annals - Economic and Administrative Series -, Faculty of Business and Administration, University of Bucharest, vol. 5(1), pages 167-184, December.

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