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Does innovation lead to global orientation? Empirical evidence from a sample of Italian firms

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  • Cerrato, Daniele

Abstract

Summary This paper analyses the relationship between innovation at firm and industry level, and the global vs regional strategy of multinational enterprises (MNEs). Based on data from a sample of large Italian manufacturing firms, the analysis shows that technological assets affect a firm's ability to overcome the liability of (regional) foreignness: the extent to which MNEs can exploit their firm-specific technological advantages is greater within their home region, but they also exploit them outside it. Furthermore, the results show that a firm's foreign (outside the home country) and global sales (outside the home region) are higher, the greater the technology intensity of the industry in which they operate. These findings suggest that, although MNEs tend to operate regionally rather than globally, their strategic orientation is contingent upon firm- and industry-specific factors. Managers need to take the potential for globally exploiting R&D investments into account, even if it may not be equally successful within and outside the home region, and may be constrained by a number of inter-regional barriers.

Suggested Citation

  • Cerrato, Daniele, 2009. "Does innovation lead to global orientation? Empirical evidence from a sample of Italian firms," European Management Journal, Elsevier, vol. 27(5), pages 305-315, October.
    • Handle: RePEc:eee:eurman:v:27:y:2009:i:5:p:305-315
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    Cited by:

    1. Curran, Louise & Zignago, Soledad, 2012. "EU enlargement and the evolution of European production networks," Research in International Business and Finance, Elsevier, vol. 26(2), pages 240-257.
    2. Dachs, Bernhard, 2017. "Internationalisation of R&D: A Review of Drivers, Impacts, and new Lines of Research," MPRA Paper 83367, University Library of Munich, Germany.
    3. Daniele Cerrato & Mariacristina Piva, 2015. "The Effect of Global Orientation on the Performance of International New Ventures: Evidence from Italy," Management International Review, Springer, vol. 55(6), pages 857-883, December.
    4. William Q. Judge & Yuping Liu–Thompkins & J. Lee Brown & Chatdanai Pongpatipat, 2015. "The Impact of Home Country Institutions on Corporate Technological Entrepreneurship via R&D Investments and Virtual World Presence," Entrepreneurship Theory and Practice, , vol. 39(2), pages 237-266, March.
    5. Losilla, L. & Engler, A. & Otter, V., 2018. "Internationalization paths of fruit export companies from emerging economies: Are they regionally or globally oriented?," 2018 Conference, July 28-August 2, 2018, Vancouver, British Columbia 277400, International Association of Agricultural Economists.

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