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Information goods and endogenous pricing strategies: the case of academic journals

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Author Info
Mark McCabe () (Georgia Institute of Technology)
Abstract

I model journal pricing behavior in a portfolio demand environment and consider how the ongoing transition from print to digital distribution has lead to endogenous changes in pricing behavior. Specifically, when choosing whether or not to price discriminate, publishers compare the benefits of selling more content to each set of buyers against the associated additional costs. As the distribution costs decline, price discrimination becomes more attractive. However, since this cost decline also creates new entry opportunities, incumbent firms may also need to bundle their journals to avoid displacement of individual titles.

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File URL: http://www.economicsbulletin.com/2004/volume12/EB-04L00003A.pdf
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Publisher Info
Article provided by Economics Bulletin in its journal Economics Bulletin.

Volume (Year): 12 (2004)
Issue (Month): 10 ()
Pages: 1-11
Download reference. The following formats are available: HTML (with abstract), plain text (with abstract), BibTeX, RIS (EndNote, RefMan, ProCite), ReDIF
Handle: RePEc:ebl:ecbull:v:12:y:2004:i:10:p:1-11

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Related research
Keywords: bundling; journals; price discrimination; pricing;

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Find related papers by JEL classification:
L0 - Industrial Organization - - General
L8 - Industrial Organization - - Industry Studies: Services

References listed on IDEAS
Please report citation or reference errors to , or , if you are the registered author of the cited work, log in to your RePEc Author Service profile, click on "citations" and make appropriate adjustments.:

  1. Ordover, Janusz A & Willig, Robert D, 1978. "On the Optimal Provision of Journals qua Sometimes Shared Goods," American Economic Review, American Economic Association, vol. 68(3), pages 324-38, June. [Downloadable!] (restricted)
  2. Mark J. McCabe, 2002. "Journal Pricing and Mergers: A Portfolio Approach," American Economic Review, American Economic Association, vol. 92(1), pages 259-269, March. [Downloadable!]
  3. domenico menicucci & doh-shin jeon, 2004. "bundling electronic journals and competition among publishers," Econometric Society 2004 Far Eastern Meetings 720, Econometric Society. [Downloadable!]
    Other versions:
  4. Ted Bergstrom, 2001. "Free Labor for Costly Journals?," Microeconomics 0106002, EconWPA. [Downloadable!]
    Other versions:
  5. Chuang, John Chung-I & Sirbu, Marvin A., 1999. "Optimal bundling strategy for digital information goods: network delivery of articles and subscriptions," Information Economics and Policy, Elsevier, vol. 11(2), pages 147-176, July. [Downloadable!] (restricted)
  6. Mark McCabe & Christopher Snyder, 2004. "The Economics of Open-Access Journals," Working Papers 04-18, NET Institute, revised Nov 2004. [Downloadable!]
Full references

Cited by:
(explanations, Please report citation or reference errors to , or , if you are the registered author of the cited work, log in to your RePEc Author Service profile, click on "citations" and make appropriate adjustments.)

  1. Doh-Shin Jeon & Jean-Charles Rochet, 2007. "The Pricing of Academic Journals: A Two-Sided Market Perspective," Economics Working Papers 1025, Department of Economics and Business, Universitat Pompeu Fabra, revised Apr 2009. [Downloadable!]
    Other versions:
  2. Justus Haucap & Tobias Hartwich & André Uhde, 2005. "Besonderheiten und Wettbewerbsprobleme des Marktes für wissenschaftliche Fachzeitschriften," Vierteljahrshefte zur Wirtschaftsforschung / Quarterly Journal of Economic Research, DIW Berlin, German Institute for Economic Research, vol. 74(3), pages 84-107. [Downloadable!] (restricted)
  3. Aviv Nevo & Daniel L. Rubinfeld & Mark McCabe, 2005. "Academic Journal Pricing and the Demand of Libraries," American Economic Review, American Economic Association, vol. 95(2), pages 447-452, May. [Downloadable!]
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This page was last updated on 2009-11-16.


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