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Stratégies d’intermédiation et dynamiques de chaînes de valeur:leçons tirées de l’intermédiation électronique

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Author Info
Corentin Curchod () (Audencia)
Abstract

(VF)L’intermédiation a été largement étudiée par les micro-économistes, qui la considèrent comme une explication du fonctionnement des marchés imparfaits. Cet article montre que l’intermédiation est aussi une stratégie mise en œuvre par des acteurs dont l’objectif est d’accroître leur capacité de captation de valeur. Il construit théoriquement la notion de « stratégie d’intermédiation », capacité d’un acteur à gagner en pouvoir par la création d’un intermédiaire. Quatre cas de ré-intermédiation pendant l’essor d’Internet sont menés et confrontés à cette notion. Ils permettent d’affirmer la pertinence empirique de la notion et de l’affiner par l’identification de deux dynamiques types.(VA)Intermediation is a central concern for micro-economists who use the notion to explain why imperfect markets work. This article proposes that intermediation is a strategy implemented by actors whose objective is to increase the" as the capacity of an actor to gain power through the creation of an intermediary. Four cases of electronic re-intermediation are investigated and contrasted to the notion. They permit to support the relevance of the notion and lead to a refinement of it through the identification of two standard paths.

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Publisher Info
Article provided by Editions Economica in its journal Revue Finance Contrôle Stratégie.

Volume (Year): 11 (2008)
Issue (Month): 2 (June)
Pages: 7-28
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Handle: RePEc:dij:revfcs:v:11:y:2008:i:q2:p:7-28

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Related research
Keywords: stratégie d’intermédiation; e-business; dynamique des marchés; forces concurrentielles; strategy of intermediation; e-business; market dynamics; competitive forces.;

Find related papers by JEL classification:
L10 - Industrial Organization - - Market Structure, Firm Strategy, and Market Performance - - - General
M21 - Business Administration and Business Economics; Marketing; Accounting - - Business Economics - - - Business Economics

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This page was last updated on 2009-12-1.


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