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Penta: modelo sistémico cognitivo de la estrategia. Formulación e implementación

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  • Alberto Ramón Levy

Abstract

Un sistema socio-técnico complejo está constituido por cinco componentes que interactúan entre sí: estrategia, cultura, recursos, gestión y mercados. La estrategia no puede ni debe ser entendida de manera independiente en ninguna de sus fases de formulación y de implementación, ya que este conjunto de cinco pilares debe ser analizado como una totalidad, pues los resultados de la estrategia son emergentes del vínculo entre todos ellos y no de ella misma en forma aislada. Este marco, que llamamos modelo PENTA, provee una alta potencia conceptual para entender la organización como es y para transformarla como queremos que sea. PENTA cognitive-systemic model. From the strategic formulation to the implementation process A complex socio-technical system is constituted by five interdependent elements: strategy, culture, resources, management and markets. The strategy should not be understood as independent in the formulation and implementation processes, given that the five pillars should be analyzed as a unit taking into account the strategy rising results that emerge from the pillars’ interdependence. This framework is known as PENTA and provides high conceptual potential to understand and transform the organization in a given moment.

Suggested Citation

  • Alberto Ramón Levy, 2011. "Penta: modelo sistémico cognitivo de la estrategia. Formulación e implementación," Revista Ad-Minister, Universidad EAFIT, November.
  • Handle: RePEc:col:000475:011781
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    More about this item

    Keywords

    Estrategia; cultura; sistema socio-técnico complejo; transformación; Strategy; Culture; Complex Socio-Technical System; Transformation.;
    All these keywords.

    JEL classification:

    • M19 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Other
    • M10 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - General

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