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El Caso De La Administración Del Tiempo En Los Estudiantes De La Universidad Icesi: Una Guía A Través De Una Investigación Cualitativa

Author

Listed:
  • ANA MARÍA ARBOLEDA ARANGO
  • DIEGO GABRIEL ENRIQUEZ RODRÍGUEZ
  • ALEXANDRA GONZÁLEZ DELGADO

Abstract

A través de la problemática de la administración del tiempo, este caso ilustrala estructura de la investigación cualitativa. La introducción ejemplifi caun confl icto de administración del tiempo para luego, en el brief, plantearla inquietud institucional por comprender esta problemática y ofrecer a losestudiantes un taller relacionado. A continuación, la propuesta metodológicasugiere una exploración cualitativa e incluye herramientas para la ejecucióndel estudio (i.e., fi ltro, guía, consentimiento y debrief). Para cerrar el caso, setoman escenas del grupo focal para explicar las técnicas proyectivas utilizadasy comentar acerca del ejercicio de escucha activa. Finalmente, se presentanalgunas pautas para el análisis de la información cualitativa.

Suggested Citation

  • Ana María Arboleda Arango & Diego Gabriel Enriquez Rodríguez & Alexandra González Delgado, 2010. "El Caso De La Administración Del Tiempo En Los Estudiantes De La Universidad Icesi: Una Guía A Través De Una Investigación Cualitativa," Estudios Gerenciales, Universidad Icesi, March.
    • Handle: RePEc:col:000129:008385
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    More about this item

    Keywords

    Investigación cualitativa de mercados; administración del tiempo; brief; grupofocal; entrevista en profundidad.;
    All these keywords.

    JEL classification:

    • M30 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - General
    • M31 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Marketing and Advertising - - - Marketing

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