Tonia Mori () (HEC Montreal (Canadá)) Marie-Claire Malo () (HEC Montreal (Canadá))
Abstract
The export of finished products such as wine fulfils one of the objectives of fair trade which is to let the producing countries obtain maximum revenue. The authors studies three organizations that are part of the fair trade wine sector: Los Robles, a sexagenarian winemaking cooperative; El Corazón, a cooperative that is a providing member of Los Robles; Sagrada Familia, a relative young organization present in the alternative market from its foundation. These three organizations are associated with the same organization of fair trade: Oxfram-Wereldwinkels. After presenting the reality of wine-growers, the authors analyzed the three organizations by defining their emerging conditions, their governance structure and their value chain activities. They then evaluated the impacts of being part of the movement of fair trade. After finding that these impacts were different in each case, the authors concluded that the performance of fair trade was closely linked with a mutual relationship between the participants. Furthermore, the authors indicate the importance of cooperation in commercial fair trade not only between the North and South, but also within the organizations located in the South.
Download Info
To download:
If you experience problems downloading a file, check if you have the
proper application to
view it first. Information about this may be contained
in the File-Format links below. In case of further problems read
the IDEAS help
file. Note that these files are not on the IDEAS
site. Please be patient as the files may be large.
Find related papers by JEL classification: D29 - Microeconomics - - Production and Organizations - - - Other D63 - Microeconomics - - Welfare Economics - - - Equity, Justice, Inequality, and Other Normative Criteria and Measurement P13 - Economic Systems - - Capitalist Systems - - - Cooperative Enterprises Q13 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Agriculture - - - Agricultural Markets and Marketing; Cooperatives; Agribusiness
Cited by: (explanations, Please report citation or reference errors to , or , if you are the registered author of the cited work, log in to your RePEc Author Service profile, click on "citations" and make appropriate adjustments.)