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Social Business: An Emerging Entrepreneurship Research Focus

Author

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  • Winkler Christoph

    (Baruch College, The City University of New York)

  • Schulman Stuart A.

    (Baruch College, The City University of New York)

Abstract

We are living in a time where innovation and technology are dominant economic and societal change agents that warrant special consideration and attention in entrepreneurship research. This article highlights one recent technologically driven phenomenon that is not only reshaping how people communicate and collaborate but significantly changing traditional organizational structures and improving business processes. The business community has coined this phenomenon as Social Business and predicts its impact to be similar to the Industrial Revolution. This article attempts to engage the research community by suggesting to add Social Business as an important and future area of our research agenda.

Suggested Citation

  • Winkler Christoph & Schulman Stuart A., 2012. "Social Business: An Emerging Entrepreneurship Research Focus," Entrepreneurship Research Journal, De Gruyter, vol. 2(4), pages 1-9, October.
    • Handle: RePEc:bpj:erjour:v:2:y:2012:i:4:n:2
    DOI: 10.1515/2157-5665.1089
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    References listed on IDEAS

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    1. Martinez Martha A. & Yang Tiantian & Aldrich Howard E., 2011. "Entrepreneurship as an Evolutionary Process: Research Progress and Challenges," Entrepreneurship Research Journal, De Gruyter, vol. 1(1), pages 1-28, January.
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    4. Coase Ronald H & Wang Ning, 2011. "The Industrial Structure of Production: A Research Agenda for Innovation in an Entrepreneurial Economy," Entrepreneurship Research Journal, De Gruyter, vol. 1(2), pages 1-13, March.
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