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A Balance Sheet Perspective on Financial Success: Why Starting Early Matters

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  • RAY BOSHARA
  • WILLIAM R. EMMONS

Abstract

type="main" xml:id="joca12056-abs-0001"> This paper offers four ideas. First, a balance sheet perspective on financial success is constructive, and that a meaningful measure of the success of financial capability efforts is the health of one's balance sheet. Second, given relatively weak balance sheets among younger Americans before and after the Great Recession, and given that economically vulnerable families assumed greater balance sheet risk heading into the recession, efforts to build healthy, diversified balance sheets early in life should be strongly considered. Third, policies that establish savings accounts at birth or when entering kindergarten, which have been enacted or proposed at the local, state and national levels, hold particular promise and thus merit further consideration by policymakers, researchers, and others. Fourth, efforts to build savings and assets early in life are likely to yield benefits to children, families, and the economy. Further research and demonstration efforts are critical to moving this agenda forward.

Suggested Citation

  • Ray Boshara & William R. Emmons, 2015. "A Balance Sheet Perspective on Financial Success: Why Starting Early Matters," Journal of Consumer Affairs, Wiley Blackwell, vol. 49(1), pages 267-298, March.
  • Handle: RePEc:bla:jconsa:v:49:y:2015:i:1:p:267-298
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    File URL: http://hdl.handle.net/10.1111/joca.12056
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    2. Matey, Juabin, 2021. "Financial Literacy and Consumer Financial Well-being in Ghana: Any Nexus with Economic Stability?," MPRA Paper 110351, University Library of Munich, Germany, revised 10 Oct 2021.
    3. Carlsson Hauff, Jeanette & Hermansson, Cecilia, 2023. "“Buy him some Tesla stocks for his baptism”: Gender differences among young savers," Working Paper Series 23/12, Royal Institute of Technology, Department of Real Estate and Construction Management & Banking and Finance, revised 25 Jan 2024.

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