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Effects of Information on Consumers' Willingness to Pay for GM-Corn-Fed Beef

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Author Info
Quan Li (Washington State University)
Jill McCluskey (Washington State University)
Thomas Wahl (Washington State University)

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Abstract

There has been growing public opposition against genetically modified (GM) foods. Using a dichotomous choice contingent valuation methodology, we analyze the factors that affect the willingness to pay for GM-corn-fed beef by consumers in Spokane, Washington. The mean discount required to choose the GM-fed beef is small at 8% compared to other studies in Europe and Japan. Further, half the sample was provided information about biotechnology, and the effect of this information is analyzed.

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Publisher Info
Article provided by Berkeley Electronic Press in its journal Journal of Agricultural & Food Industrial Organization.

Volume (Year): 2 (2004)
Issue (Month): 2 ()
Pages: 1058-1058
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Handle: RePEc:bep:bjafio:v:2:y:2004:i:2:p:1058-1058

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Related research
Keywords: GM-food consumer demand willingness to pay

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References listed on IDEAS
Please report citation or reference errors to , or , if you are the registered author of the cited work, log in to your RePEc Author Service profile, click on "citations" and make appropriate adjustments.:
  1. Jayson L. Lusk & Jutta Roosen & John A. Fox, 2003. "Demand for Beef from Cattle Administered Growth Hormones or Fed Genetically Modified Corn: A Comparison of Consumers in France, Germany, the United Kingdom, and the United States," American Journal of Agricultural Economics, American Agricultural Economics Association, vol. 85(1), pages 16-29, 02. [Downloadable!] (restricted)
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Cited by:
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  1. Alok Anand & Ron Mittelhammer & Jill McCluskey, 2007. "Consumer Response to Information and Second-Generation Genetically Modified Food in India," Journal of Agricultural & Food Industrial Organization, Berkeley Electronic Press, vol. 5(1), pages 1138-1138. [Downloadable!] (restricted)
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