Almost every sales opportunity required us to get involved with our customer`s finance department to develop a business case or cost justification. Business acumen (an understanding of how business works) is more than just knowing words and their definitions; it`s understanding that poor inventory control has a negative impact on order fill-rates. When order fill-rates fall, customer loyalty suffers, as do accounts receivable. When accounts receivable get out hand, cash flow is impacted. Then a company might have to dip into lines of credit to cover short-term obligations, and the interest that has to be paid on that borrowed money erodes profitability. We call this the “cause and effect of business”.
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Article provided by University of Craiova, Faculty of Economics and Business Administration in its journal Management & Marketing.
Volume (Year): 1 (2008) Issue (Month): 6 (November) Pages: 83-88 Download reference. The following formats are available: HTML
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