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Entrepreneurship And Creativity

Author

Listed:
  • Lect. Dana Adriana Lupşa-Tătaru Ph. D

    (Transilvania University of Braşov Faculty of Economics and Business Administration Braşov, Romania)

  • Lect. Sanda Constantin Ph.D

    (Transilvania University of Braşov Faculty of Economics and Business Administration Braşov, Romania)

Abstract

The most common definition of creativity involves the production of something new or rare that has value in the world. In today’s businesses, creativity seems to be in increasing demand. Businessmen are required to contribute new ideas beyond the obvious in order to compete, survive and prosper. The paper aims to present a study conducted among the students of Transilvania University of Braşov in order to establish their opinion regarding the link between creativity and entrepreneurship.

Suggested Citation

  • Lect. Dana Adriana Lupşa-Tătaru Ph. D & Lect. Sanda Constantin Ph.D, 2010. "Entrepreneurship And Creativity," Annals of University of Craiova - Economic Sciences Series, University of Craiova, Faculty of Economics and Business Administration, vol. 3(38), pages 1-6, May.
  • Handle: RePEc:aio:aucsse:v:3:y:2010:i:6:p:172-177
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    File URL: http://feaa.ucv.ro/AUCSSE/0038v3-021.pdf
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    More about this item

    Keywords

    entrepreneurship; creativity; business; innovation;
    All these keywords.

    JEL classification:

    • M10 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - General
    • M12 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Personnel Management; Executives; Executive Compensation

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