An Analysis of US Oyster Demand and the Influence of Labeling Requirements
AbstractIn response to concerns about the morbidity rate associated with the consumption of raw Gulf of Mexico oysters, California initiated a program in March 1991 that required anyone selling raw Gulf oysters to notify potential consumers that the â€œconsumption of raw oysters can cause serious illness and death among people with liver disease, chronic illness, or weakened immune systems.â€ This labeling requirement, followed shortly thereafter by similar requirements in other states, received extensive media coverage. The primary objective of this study was to consider, within the context of a complete demand system, the impact of mandatory warning labels and associated media attention on the demand for the product subject to regulation and media attention (i.e., Gulf product) as well as substitute products. Results indicate that warning labels lowered the demand for oysters originating from the Gulf and Chesapeake and increased demand for oysters originating from the Pacific and foreign sources. Results also indicate that the own-price flexibilities from all sources are inelastic and, with few exceptions, all products are gross substitutes for one another.
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Bibliographic InfoArticle provided by Marine Resources Foundation in its journal Marine Resource Economics.
Volume (Year): 26 (2011)
Issue (Month): 1 ()
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Web page: http://www.uri.edu/cels/enre/mre/mre.htm
Demand analysis; oysters; warning labels; food safety event; Demand and Price Analysis; Food Consumption/Nutrition/Food Safety; Research Methods/ Statistical Methods; Q18; Q58;
Find related papers by JEL classification:
- Q18 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Agriculture - - - Agricultural Policy; Food Policy
- Q58 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Environmental Economics - - - Environmental Economics: Government Policy
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