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Trends In Consumer Acceptance And Awareness Of Biotechnology

Author

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  • Hoban, Thomas J.

Abstract

The promise of agricultural biotechnology has become reality. Foods produced through biotechnology will become increasingly common in the food production and distribution system. Consumer reaction to these foods will be an important factor in determining the ultimate success of the biotechnology enterprise. This paper reviews trends in U.S. consumers' awareness and acceptance of biotechnology. Results of several national surveys show that biotechnology has not been an issue for the vast majority of consumers. Most have a positive attitude about biotechnology. This paper also presents some implications for future research and educational programs.

Suggested Citation

  • Hoban, Thomas J., 1996. "Trends In Consumer Acceptance And Awareness Of Biotechnology," Journal of Food Distribution Research, Food Distribution Research Society, vol. 27(1), pages 1-10, February.
  • Handle: RePEc:ags:jlofdr:27786
    DOI: 10.22004/ag.econ.27786
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    Cited by:

    1. Hoban, Thomas J., 2004. "Public Attitudes towards Agricultural Biotechnology," ESA Working Papers 23810, Food and Agriculture Organization of the United Nations, Agricultural Development Economics Division (ESA).
    2. Thomas J. Hoban, 2004. "Public Attitudes Towards Agricultural Biotechnology," Working Papers 04-09, Agricultural and Development Economics Division of the Food and Agriculture Organization of the United Nations (FAO - ESA).
    3. R.B. Kim, 2009. "Factors influencing Chinese consumer behavior when buying innovative food products," Agricultural Economics, Czech Academy of Agricultural Sciences, vol. 55(9), pages 436-445.
    4. Renee B. KIM, 2010. "A multi-attribute model of Japanese consumer's purchase intention for GM foods," Agricultural Economics, Czech Academy of Agricultural Sciences, vol. 56(10), pages 449-459.

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